Writing for Business

Oct 17 2008   12:31PM GMT

Writing for business – parallel structure

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

social_network.jpg The company’s goals for social networking include listening to customers,  ___________________________________

a. to empower employees and brand recognition.
b. empowering employees and improving brand recognition.

Answer: b


Use grammatically equal sentence elements to express two or more matching ideas or items in a series.  In this case, you want listening, empowering and improving to be the series.

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