Word of the Day: Tech Definitions from WhatIs.com:

social media

October 10, 2017  7:28 PM

dark post

Kaitlin Herbert Kaitlin Herbert Profile: Kaitlin Herbert
CRM, social media

A dark post is an inexpensive sponsored message on a social media website that is not published to the sponsor page timeline and will not display in follower feeds organically. Continued… Quote of the...

March 3, 2017  8:33 PM

fake news

Kaitlin Herbert Kaitlin Herbert Profile: Kaitlin Herbert
fake news, social media

Fake news is an inaccurate, sometimes sensationalistic report that is created to gain attention, mislead, deceive or damage a reputation. Unlike misinformation, which is inaccurate because a reporter has confused facts, fake news is created with the intent to manipulate someone or something.

September 26, 2016  4:26 PM

social media analytics

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
Analytics, social media

Social media analytics is the practice of gathering data from blogs and social media websites and analyzing that data to make business decisions. The most common use of social media analytics is to mine customer sentiment in order to support marketing and customer service activities.

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