Word of the Day: Tech Definitions from WhatIs.com

Nov 28 2018   7:14PM GMT

sales force automation (SFA)

Kaitlin Herbert Kaitlin Herbert Profile: Kaitlin Herbert


Sales force automation (SFA) software is programming that streamlines the collection, analysis and distribution of data in a sales pipeline. Continued…

Quote of the Day

“Sales force automation (SFA) handles the basics of sales execution programs, like managing accounts, deals, forecasts, sales activity recording and lead management.” – Bridget Botelho

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Trending Terms
marketing automation
sales enablement
sales lead
sales pipeline
customer experience management

Quiz Yourself
The question on everyone’s _____ is how to improve customer experience and cut costs at the same time.
a. minds
b. mind

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