Word of the Day: Tech Definitions from WhatIs.com

February 11, 2008  7:15 PM

Overheard: FedEx Kinko commercial — fill in (employee’s name) here

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

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I love this commercial. We should make a list of other things you can count on:

Peggy, can I count on one of your dogs to bark during the conference call? Woof!

February 11, 2008  6:39 PM

Overheard: Jake Kuramoto explains why I have too many meetings

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
jake_kuramoto.png Before technologies like conference calling bridges, VoIP, and online conferences, meetings were constrained by the physical scarcity of conference rooms and offices. The assumption here is that due to physical scarcity, only the most important (think blockbuster) meetings were held.

Technology has again removed the scarcity constraint and allowed “consumers” access to the Long Tail of meetings. So now, meetings of all levels of importance (blockbusters, indies, B-movies, classics, etc.) can be held.

Jake Kuramoto, The Long Tail of Meetings

One key component of the Long Tail model is that it allows consumers access to more content that was previously unavailable due to scarcity. This is a good thing for the consumer. When applied to meetings, however, I think the conclusion is that maybe it has become too easy to hold a meeting.

Jake is a brilliant observer. I feel SO much better knowing there’s a scientific reason for my messed-up calendar.

February 11, 2008  6:15 PM

Overheard: Hyperconnectivity is more than just a Nortel buzzword

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
nortel.jpg So far hyperconnectivity is a business turnaround strategy, a marketing campaign and a vision for the future of connectivity. Of the three, it is most compelling as a vision put forth by beleaguered Canadian telecom giant Nortel.

Raheem Mohammed, Hyperconnectivity: Hype or what?
Beyond the vision and marketing, Nortel is underpinning its hyperconnected vision on three standards – WIMAX, Ultra-Mobile Broadband and LTE.

Nortel’s official vision (video)

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Parady news interview with former Nortel CEO

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February 11, 2008  5:59 PM

Overheard: Shpigler coaches Yahoo on how to negotiate more effectively

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

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February 11, 2008  4:59 PM

Overheard: Bluetooth will piggyback 802.11 when it needs more speed

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
mike_foley.jpg This is the wireless technology equivalent of ‘low hanging fruit. What we’re doing is taking classic Bluetooth connections – using Bluetooth protocols, profiles, security and other architectural elements – and allowing it to jump on top of the already present 802.11 radio, when necessary, to send bulky entertainment data, faster. When the speed of 802.11 is overkill, the connection returns to normal operation on a Bluetooth radio for optimal power management and performance.

Michael Foley, Ph.D., executive director, the Bluetooth SIG.

February 11, 2008  4:32 PM

Overheard: Say goodbye to middleware as a standalone offering

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
aneel_bhusri.jpg The notion of middleware as a standalone offering is disappearing.

Aneel Bhusri as quoted in SaaS Start-Up Workday Acquires Cape Clear

Workday acquired Cape Clear Software, one of the last remaining independent providers of an enterprise service bus, the middleware technology for service-oriented architecture. The SaaS startup, also known as the PeopleSoft alumni association, has positioned itself as an on-demand alternative to ERP.

Mary Hayes Weier writes “It’s a critical technology and talent acquisition for Workday, since IT managers often cite concerns about integrating their legacy apps with on-demand apps as the biggest barrier to SaaS adoption.”

February 11, 2008  3:37 PM

Overheard: We’re locking you in for your own good — the world is a dangerous place.

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
bruce_schneier.jpg With enough lock-in, a company can protect its market share even as it reduces customer service, raises prices, refuses to innovate and otherwise abuses its customer base.

It should be no surprise that this sounds like pretty much every experience you’ve had with IT companies: Once the industry discovered lock-in, everyone started figuring out how to get as much of it as they can.

Bruce Schneier, With iPhone, ‘Security’ Is Code for ‘Control’

February 11, 2008  3:19 PM

Overheard: This week’s episode of All My Acquisitions

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
The board was also presented with various options for maintaining Yahoo’s independence, including an advertising partnership with Google that could improve Yahoo’s bottom line…

Lawyers at the meeting discussed the antitrust implications of a tie-up with Google, as it would extend that company’s dominance of the search advertising market. They also discussed how to press Microsoft to increase its bid…

Andrew Ross Sorkin and Miguel Helft, Yahoo Board to Reject Takeover Bid From Microsoft

THIS WEEK: Yahoo must chose between two suitors: the one who’s asked her to marry him (Microsoft), and the one who’s promised her fabulous wealth if she remains single (Google). Google’s offer is tempting, but Yahoo is fearful that being Google’s mistress will land her in jail. Can she convince Microsoft to change their pre-nup? Or will AOL convince Yahoo that neither of the big boys is worthy of her? Stay tuned.

February 11, 2008  1:56 PM

Overheard: XML is firmly grounded in Web 1.0 publishing

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
elliot_rusty_harold.jpg The crystal ball might be a little hazy, but the outline of XML’s future is becoming clear. The exact time line is a tad uncertain, but where XML is going isn’t. XML’s future lies with the Web, and more specifically with Web publishing…But XML is still firmly grounded in Web 1.0 publishing, and that’s still very important.

Elliotte Rusty Harold The future of XML

In 2008 we will still see a lot of shouting and hollering over which XML vocabulary to use for office documents, and not a few polemics on both sides. I suspect Microsoft will lose its efforts to have OOXML declared an ISO standard in February, but I’m not certain of that. Either way, the writing on the wall is clear. Microsoft Office will continue to lose market share to OpenOffice, iWork, and other competitors.

If the authoring tool will be a traditional office program such as Word or OpenOffice Writer, what will be on the server to hold this? And how will you move the content from the client to the server? This is where two of the most significant 1.0 releases from 2007 come into play: the Atom Publishing Protocol (APP) and XQuery.

February 11, 2008  1:47 PM

Overheard: Why page views are important for lead generation

Margaret Rouse Margaret Rouse Profile: Margaret Rouse
A better gauge of a Web entity’s user profile would be to look at the composition of PVs, because heavy users will drive PVs and tend to counteract the diluting impact on the core target that a UV metric can have. In December 2007, for example, Media Metrix reported that 62% of Unique Visitors to aarp.org were age 50+ (eligibility for AARP kicking in at age 50); but 77% of their Page Views were accounted for by persons 50+, and 79% of their total minutes.

But there is another important reason to think in terms of pages when assessing a web entity’s audience make-up. Ads are distributed across pages, not UVs. The more pages one consumes, the more ads one is exposed to, and the more likely that consumer is to see your ad. If an advertiser runs a campaign on a site, the audience profile of the exposures to that campaign will tend to mirror the profile of the Page Views, not the Unique Visitors. In the AARP example above, then, let’s restate thusly: 62% of the aarp.com unique audience is comprised of persons 50+, but these persons see almost 80% of the ads.

Josh Chasin, Where The Buys Are: Ads Live On Pages

Something else I want to remember that Tris Hussey wrote: Don’t look at a link away from your blog/web site as asking people to leave, think of it as building a larger network of people who will link to you.

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