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May 16 2008   6:05PM GMT

Overheard: Is CNet – CBS marriage the beginning of a trend?

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

peter_cohen.jpg This deal raises the question of whether any CBS competitors will decide to get into the game of buying Internet content companies.

Peter Cohan, CBS to buy CNet: Who’s next?

Peter offers three possible targets:

  • TheStreet.com (NASDAQ: TSCM) – This provider of business, investment and ratings content has $65 million in sales and a market cap of $236 million.
  • TechTarget (NASDAQ: TTGT) – This provider of online content for buyers and sellers of corporate information technology (IT) products has $95 million in sales and a $531 million market cap.
  • WebMD Health Corp (NASDAQ: WBMD) – This provider health information services to consumers, physicians and other healthcare professionals, employers and health plans has $332 million in sales and it’s market capitalization is $1.7 billion’

The Associated Press reports that CBS  is buying CNet  for $1.75 billion.

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