consumer packaged goods (CPG)

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Consumer packaged goods (CPG) is an industry term for merchandise that customers use up and replace on a frequent basis. Examples of consumer packaged goods include food, beverages, cosmetics and cleaning products. Continued…
Quote of the Day
“Supply-chain data helps the consumer packaged goods industry move beyond ‘one size fits all.'” – Steve Ulfelder
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Trending Terms
supply chain management
ERP
marketing automation
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traceability
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Writing for Business
The CPG industry faces new challenges to _______ the changing needs of the digital customer.
A. fulfill
B. forfill
Answer
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