Word of the Day: Tech Definitions from WhatIs.com

Dec 18 2018   7:54PM GMT

brand ambassador

Kaitlin Herbert Kaitlin Herbert Profile: Kaitlin Herbert

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A brand ambassador is an advocate of a particular company’s products and services. Typically, brand ambassadors are financially compensated for interacting with the public. Continued…

Quote of the Day

“By studying the behaviors of customers who can be identified as having influence over others and optimizing operations to nudge them into the role of brand ambassador, enterprises can leverage customer-to-customer communication to achieve an authentic, grass-roots promotion of the brand.” – Scott Robinson

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Trending Terms
voice of the customer
opinion mining
brand personality
social media monitoring
brand essence
brand experience

Quiz Yourself
Our data shows that a vast majority of customers prefer Brand A ____ Brand B.
a. to
b. than
c. over
Answer

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