How to place first on search sites

Marketing Technology
Is it possible to be placed first in a search engine without paying them directly?

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It is possible. But, You would need to work really hard for this.

  1. Your site needs frequent updates.
  2. Keywords/Labels should be mentioned for your content.
  3. Your content should be up to date.
  4. You should have a large number of visitors to your site (Maybe you would need to advertise your site through networking sites/blogs that are related to your content.
  5. Need to be optimized all targeted pages of your website according to the search engine’s guidelines.

Along with simply need to use promotion techniques like Social media and search engine promotion. You got the first potion on organic search easily but need to pay some agency or work at home

Discuss This Question: 15  Replies

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  • aref89
    Almost as possible. But you should keep a few points.

    1. You create your site with the latest standards.
    2. If possible, all content you must be labeled because search engines react to them.
    3. Your website should have many visitors.
    4. The updated website content
    105 pointsBadges:
  • ToddN2000
    Frequent updates and LOTS and i do mean LOTS of user traffic. You also need to keep the keyword relevant.
    135,485 pointsBadges:
  • Brijesh
    SEO is the best solution to make your website top in Google search.

    your website must have following these specification

    1. Good Competitor analysis
    2. Good Content
    3. Best Guest blogging
    4. Join web 2.0 site
    5. It should has Vendors, Partner testimonials
    6. Link request to your connections

    14,450 pointsBadges:
  • elison
    just do the website for people, not for enginies
    Write the interesting and thrilling content, discuss it on the social networks, share on forums, involve people to share and discuss it, and you'll be secceed
    this is the only option, I suppose
    100 pointsBadges:
  • JustinWilson07
    Without paying whom OP?

    Also for applying SEO, you do not need any sort of budget. Yes, you might wanna invest in tools that should help you keep track of your rankings but it's not needed.
    2,465 pointsBadges:
  • JustinWilson07
    You will need to find ways on how to get high CTR on your articles. See if you can introduce video marketing as a part of marketing strategy, as everyone is moving towards video.
    2,465 pointsBadges:
  • AjitK29
    If you are not going to pay directly then I suppose organic SEO is your only option to rank on serps. 
    2,545 pointsBadges:
  • ToddN2000
    Even now I see more at the top of the list that show "Paid Sponsor" above all the others. I do not think you will ever beat those without paying.
    135,485 pointsBadges:
  • dsb1393
    There are various ways like by having updated content, updated website as well as relevant info graphics and content etc.
    675 pointsBadges:
  • ankur21
    organically that would be very difficult, if u are new than go for paid then slowly move to organic
    105 pointsBadges:
  • Kevin Beaver
    It's all about value. What value are you contributing in terms of content that others will want to see, read, link to and so on? I'm guessing there's no real "value" algorithm that the search engines use but, at the end of the day, that's what it's about.
    27,525 pointsBadges:
  • Subhendu Sen
    Without Pay, it may not possible to achieve that you want. Else wait for your time. However daily updates and attractive terms/ words may help to search your website more quickly.
    141,290 pointsBadges:
  • bobmarleykingg
    yes it is possible but you can decide that is it really possible for you to do all of this at your own its really time taking especially for one person. 
    • Google PageSpeed Insights. ...
    • Moz Local Listing Score. ...
    • ...
    • Google Analytics. ...
    • Google Search Console + Bing Webmaster Tools. ...
    • Ahrefs' Backlink Checker. ...
    • Moz Link Explorer. ...
    • Google Keyword Planner.
    70 pointsBadges:
  • Subhendu Sen

    Any website can be published live on the internet without being displayed on search engines results for a particular keyword. Keep in mind, as part of taking a snapshot of each web page, any renowned search engines read every word & other content on a web page in order to determine the specific subject of the page.

    141,290 pointsBadges:
  • mikesmith77
    The process is called Search Engine Optimisation (SEO). 

    If you want to rank first, you'll need to decide which keywords you want to rank for. Ideally, you'll use a tool like 'Keywords everywhere' or 'Google Keyword Planner' to determine which keywords have a good balance of search volume (how many users a month are searching for your keywords) and competition (how many other websites are competing for that keyword and how authoritative they are). If you're starting out, the search engines won't see your website as an authoritative source (use Moz tool to determine your domain authority and that of your competitors). You'll want to target keyword volumes which have some volume (e.g. 200 - 500 search per month) and a competition score which isn't too high. The keyword tools will tell you how competitive the keyword is on a scale of 0-1. At Chorus, our domain authority is 34 and this has been built up over years or hand work and thousands of links to our content from other websites who like our content. 

    Once you've decided on keywords to target, you'll need to create exception content. Search for your keywords in Google, read all the other articles on page 1 and then create BETTER content than those. 

    Follow an SEO checklist to make sure your title tags are properly set up, good meta descriptions which encourages a better click-through-rate. Follow standard SEO on-page optimisations checklists (e.g. using alt tags on your images, using H2 and H3 subheadings, appropriate amount of keyword mentions on the page etc. and internal linking. 

    Once you've optimised your page with all the on-page SEO best practices, start your off-site SEO. That means reaching out to higher authority websites and encouraging them to link to your website. Backlinks share their SEO authority with your website, thus increasing your website's authority and improving you listing in the search rankings. 

    Consider technical SEO too. That means making sure you submit a sitemap to Google and Bing etc., making sure your website load speeds are good. Make sure the page is optimised for mobile devices. Don't use duplicate content and do other things which search engines like to penalise you for. 

    Simply use Google to search for any of the terms in my answer and you'll find instructions on how to do all of this. At the end of the day, SEO is a time-consuming process and it's not a quick-win. You can't get to the top of Google overnight. You have to create interesting, relevant, high-quality content—otherwise Google will know you're trying to game the system in order to get better search ranking position. It's clever - so don't try and cheat it. Just focus on creating quality content that your readers actually want to read. 
    10 pointsBadges:

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