IoT Agenda:

advertising


June 8, 2018  2:19 PM

How IoT is changing the future of the retail industry

Mehul Rajput Mehul Rajput Profile: Mehul Rajput
advertising, Beacon, Internet of Things, iot, IoT analytics, IoT applications, IoT data, IoT hardware, Marketing, retail, Retail IT, retailers, ROBOTS, Supply Chain Management

With the advent of IoT, the retail industry has gotten much-needed impetus to enhance sales. Virtual internet connectivity has already gained ground as it is transforming a number of industries, thereby changing the traditional landscape. IoT helps you establish a connection with various physical...

April 9, 2018  2:02 PM

Computer vision holds the key to disrupting TV advertising space

Ran Baror Profile: Ran Baror
advertising, ai, Artificial intelligence, audience, Cookies, IoT devices, IoT sensors, Metrics, Smart TV

For the last several years, the television industry has experienced a significant decline in advertising spent as marketing budgets have shifted toward online advertising. This decline is fueled by several factors, including the decrease in subscriber growth as streaming content over


April 20, 2017  3:27 PM

Five free marketing tips for emerging IoT companies

Kevin Kostiner Profile: Kevin Kostiner
advertising, Internet of Things, iot, Marketing, promotion

IoT-dedicated events are the hottest trend in the trade show world. If you are reading this, it's likely you have exhibited at one of these many events or are budgeting to do so in the very near future. Being a veteran of these events, I can tell you one obvious fact about these shows: they are...


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