Inspect-a-Gadget

Jul 30 2010   9:39AM GMT

Steve Ballmer – Get me my tablets!! Apple is hard to swallow

falani Profile: falani

Tags:
Apple
ipad
Microsft

They say an Apple a day keeps the doctor away but there’s one person that needs tablets to keep him going. Poor Steve Ballmer.

The trouble is Steve has admitted that Apple “have sold certainly more than I’d like them to have sold.”

So, Steve is having real trouble swallowing the fact that the iPad was a success but what’s he gonna do about it? Create a WIndows rival of course!

“They’ll be shipping as soon as they are ready,” Ballmer said, on third party tablets. “It is job one urgency. No one is sleeping at the switch.”

Ballmer said the goal is “not just to deliver products, but to deliver products that people want to buy.”

Stevie got more and more boisterous and started to sound like his old cowboy self.

“We’re coming,” he said. “We’re coming full guns. The operating system is called Windows.”

He even threw in a slight at Apple’s iPad (you know, the one that sold loads). “When you get your Windows 7 machine, it will print,” Ballmer quipped. “Some people actually like to print every now and then.”

The guy’s amazing. Here’s a video of Stevie talking about those tablets which he claims “ain’t a long time from now”.

6  Comments on this Post

 
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  • MadaboutDana
    Oh dear. Poor old Steve still hasn't got his head round the fact that what sells the iPad is the user experience - i.e. the instant-on, instant-play style of the software. Windows just doesn't hack it on this level - or rather, Windows CE used to hack it many years ago, but was so crippled and under-supported that it's more or less vanished from mainstream use. Ironically, the nearest thing Windows has to the iPad is my Packard-Bell EasyMate handheld computer (remember those, Steve?), which is over 10 years old, has a 10-hour battery life (yup, even now it still keeps going for 10 hours!), an 8" colour touchscreen (albeit only half-VGA and pre-TFT), switches on instantly and weighs almost exactly the same as the iPad. Although there's very little software to run on it, it does have a first-class hardware keyboard. But that's yet another Microsoft experiment that failed - because of their inability to grasp the essentials of the modern computing experience. It's not for nothing the iPad resembles something out of Star Trek. That's what people want on an ultraportable! Not Windows, for crying out loud! The best thing you could do, Steve, is walk quietly into an Apple store and simply stand on one side of the room watching the monke... sorry, people as they play round the iPad tables. It's an illuminating experience, and helps to explain better than almost anything else why Apple have sold nearly 4 million of the things. Yes, Steve: they're fun. Have you played with Numbers yet, Steve? A spreadsheet app that's actually entertaining? Try it sometime. Me, I'm waiting to see what HP do with WebOS...
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  • Pete
    what a joke...
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  • Thunderdome
    The harm has already been done: The harm is that 99% of those 3 million people with iPads will now never consider a Window's tablet option. The harm is that those 3 million are in addition to the other 100 million in the iDevice universe, most of whom will now chose a iPad over a MS tablet. The harm is that MS, in spite of an almost decade head start, has no tablet available with a pervasively touch OS and the apps to take advantage of a pervasively touch OS with no mouse or kb or stylus necessary. The harm is that another zero cost OS license competitor now has a serious foothold in this category and will suck up that low-end, commodity side of the tablet market while Apple will suck up the high end, designer side of the market and totally squeeze out MS. The harm is that this time Apple has the entire ecosystem, or actually a ginormous eco-cosmos in place this time: hardware, software, media sales/rentals, 100 million iDevice users, peripherals, developers, e-books, iAds and retail network all in place and thriving before MS even gets it's first potentially viable product out the door. Apple had nothing like this when the first Windows machines showed up to compete against the Mac. All Apple had then was unique but overpriced hardware while MS had IBM, every electronic retail chain and every IT department's heart and money. 2014 won't be like 1984.
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  • Vito Positano
    A gnat accidentally entering the MS campus offices could offer a better MS vision. All Ballmer gave is a goal to be everywhere based on specs. He offered what seemed to be an unenthusiastic demo of the HP "PC" using, oh my, a pro forma voice. And he knows that HP is moving away from 100% Windows, so his promotion seems desperate.
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  • Neil Anderson
    Padthetic.
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  • Bill Burkholder
    It's sad watching an old corporate bully melt down in public like that. Ballmer has a clue just a little too late! He's like the frog waking up in the pot of hot water, just before he's cooked to death. Micro$lop complacently sat on their big, fat, comfortable throne just a little too long. They never learned to innovate... They always thought they could buy up some little company and re-package its wares to create their "next big thing" or their competitive answer to the more creative threats in the marketplace. It's sad. For a company with that much wealth to be so shamefully prideful and bury their heads in the sand while everyone else had them in their sights, just reeks of moral corruption. Stockholders should demand a change.
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