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October 26, 2009  11:24 AM

What is it with twitter and ROI?

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
brands, media140, social media, twitter

So far the media140 event on Everything a brand needs to know about twitter and real-time social media has been heavy on hot air and light on substance.

In some respects that's not surprising, twitter and real-time social media are still babies in the human development analogy....

October 16, 2009  2:41 PM

Media 140 event in London looks at how brands should use real-time social media

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
social media, twitter

There are a few online tools, such as twitter, YouTube and Facebook, that are by their very nature born out technology. 

That's why we cover them... they are web services that have made a fundamental difference to...


October 7, 2009  11:18 AM

Social optimisation will overtake search optimisation in driving traffic to websites

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
SEM, SEO, social media, twitter

So two things that have been said so far at today's of Association of Online Publishers conference that really resonate with technology and making online media profitable are:

Firstly social optimisation will overtake search optimisation in terms of driving traffic to websites: Good...


September 24, 2009  3:10 PM

Top reasons why some businesses still don’t use social media

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
social media, twitter

This is a great blog post that encapsulates the reasons really neatly why some businesses are still really reticent about using social media...

The reasons don't constitute a strong argument, so for those of you trying to get...


July 29, 2009  3:00 PM

Twitter changes its homepage and its view of itself

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
social media, twitter

It's taken twitter three years, but at last its changed its homepage.

Twitter homepage.png


July 3, 2009  1:19 PM

I need to get back into blogging… now and fast

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
Blogging

I have just realised that I have been completely rubbish when it comes to blogging recently. One post a week ain't good enough. Note to self to blog more and be more consistent.

So apologies for those who have noticed the lack of posts recently. Yeh, I have been really busy, but it...


April 20, 2009  11:10 AM

Dominos creates Twitter account after last week’s PR disaster

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
dominos, PR, social media, twitter

A huge amount of time and energy is spent thinking about social media and whether it's important for businesses.

Well, it is. Last week's Dominos pizza scandal was a PR disaster of momentous proportions for the comapny. The YouTube video of two employees doing revolting things to a...


February 23, 2009  6:15 PM

Tech buyers are active in social media participation

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
B2B, Forrester, social media

Technology buyers in the B2B space show some of the most active patterns of participation in social media, according to latest research from Forrester.


January 28, 2009  3:17 PM

Twitter ready for the enterprise

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
Email, Enterprise IT, IT, social media, twitter

This is really interesting blog post on Information Age.

JP Rangaswami, a man I hugely respect, not just because he knows his...


January 13, 2009  6:25 PM

New media, new journalism and the New York Times

ComputerWeeklyStaff Profile: ComputerWeeklyStaff
journalsim, online, social media

I am really interested in the way traditional media companies, like the one I work for, handle the move online. I guess its because I work at the coalface where that change is happening and I am also utterly fascinated about new ways of communicating (social media) and how journalism is changing...


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