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July 12, 2011  10:11 AM

Deloitte: the killer app could be killed off

Adrian Bridgwater Adrian Bridgwater Profile: Adrian Bridgwater
accelerometer, Camera, location-based, Mobile Application Development

Self-styled 'business advisory' firm Deloitte has said that that brands (and the software developers building for them) will find it even more challenging to ensure their mobile apps stand out to consumers in the current economic landscape.

The so-called "killer app" is becoming harder...

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