Cloud Provider Commentary:

July, 2012

July 16, 2012  4:55 PM

Apple hasn’t failed “green” cloud, but has to see Greenpeace after class

Gina Narcisi Gina Narcisi Profile: Gina Narcisi

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July 16, 2012  3:26 PM

Tangled web of cloud partnerships: The key to adoption in niche markets?

kdeyermenjian Kara Deyermenjian Profile: kdeyermenjian

When someone hires a lawyer, a hand cramp typically follows. That's not just the body physically rejecting the bill that comes in the mail later. Lawyers have an on-going love affair with paperwork, requiring signature after signature after signature. But what if this didn't have to be the case?...

July 3, 2012  10:09 AM

Making the cloud attractive: Is your marketing team your own worst enemy?

kdeyermenjian Kara Deyermenjian Profile: kdeyermenjian

The cloud is essentially a product up for sale, which means cloud provider big-wigs need teams of marketing and advertising specialists to make the cloud look as appealing as possible to potential clients. Advertisers are typically trained to list the most enticing qualities of their product,...

July 2, 2012  4:04 PM

Dell buying Quest for $2.4B: Is there a cloud play up its sleeve?

Jessica Scarpati Jessica Scarpati Profile: Jessica Scarpati

We're all in agreement, right? Dell's decision to buy Quest Software for $2.4 billion means it's putting its hardware-junkie days behind and moving with the market by adopting a more software-focused strategy. But hey, could we please get a little more specific? The

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