From Silos to Services: Cloud Computing for the Enterprise

Feb 9 2014   2:20PM GMT

Pets, Cattle and Grandparents

Brian Gracely Brian Gracely Profile: Brian Gracely

Screen Shot 2014-02-09 at 11.04.18 AMEarlier this week, Andi Mann (@andimann) posted a simple question on Twitter about how we should treat our data. It evolved out of the commonly used phase that “you should treat servers like cattle and not pets“, a reference to more modern applications that are modular and designed around the failure characteristics of commodity hardware.

[NOTE: There is some debate over who originates or popularized this phrase]

While choosing how to treat your servers can be closely aligned to the types of applications being used, it’s a little more complicated when trying to align an analogy to data. First of all, some people think data (by itself) isn’t very valuable, until you apply some context around it and turn it into information. The “Data Gravity” theories (podcast). Other primarily focus on how data is organized and manipulated within various databases as the critical element to address. Still others are focused on the complexity and variability of the storage mechanism of the data (lots of architectures and form factors).

So why would I say that we should treat the data like “grandparents”?

Let’s start with some basic analogies and comparisons.

Value of Data – Most people would not argue with the idea that their data is important and are willing to spend large sums of money to keep it protected from being lost (or corrupted). This is not only true of the storage industry, but also of the human life industry. In data, just as in life, we will often spend 3-10x the cost to retain and protect the data as we did to create it. Backups, Clones, Snapshots, Archieves, Cloud Storage, Home Storage, etc.. All to make sure that data is around for a long, long time.

Accessing the Data – In today’s 24x7x365 world, it might seem like data is always easily accessible. And for users, that might be the case. But for those responsible for the data (DBAs, Data Scientists, Application Developers, Compliance Officers, etc.) that task can often require some significant hurdles to cross. Get it into the right format. Use the right protocol or API to access it. Extract it, Transform it and Load it into a more centralized system. It can often be similar to teaching a grandparent how to use Email or a Smartphone or Skype to communicate with the grandkids. It’s never as simple as you might expect. And visiting in-person often means that the interactions will be uncomfortable or awkward as generations try and find a common ground on the most basic things (when to eat, what to watch on TV, etc.), or whether or not REST vs SOAP is an argument worth having.

Eliminating Data – Keeping track of data is a difficult task, whether it’s in local (on-premise facilities) or stored externally (Cloud, CoLo, Outsourced). And as much as storage can grow (in terms of cost, complexity, physical space), almost nobody is in a rush to eliminate the data – even if it might make economic sense. People are inherently “hoarders“, always believing that information will be needed again at some point. Just as we’ve seen in recent years, even suggesting that things might be eliminated can become a highly emotional topic of discussion.

While we live more and more in a real-time information driven world, with more data being created each second, we still value non real-time information at a high level. We learn from it. We use it to do research. We use it to support our arguments. We use it to learn from history so that maybe we won’t make mistakes again.

By no means is the “grandparents” analogy as clean as the pets vs cattle analogy, but I believe it has some strong correlations. We might not all love it because at times it can be complex and messy, often times frustrating. But is almost always the case when trying to retain something of value and then trying to gain new value from it.

What analogy would you use to answer Andi’s original question?

2  Comments on this Post

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  • Tswirka
    Why the need for analogies at all?? Did the author have nothing better to write about today? Everything IT related nowadays has to have a cool label, or a cool acronym, or a cool abbreviation. It seems to all about style over substance. Jeesh
    165 pointsBadges:
  • rfmorgan

    I used to work for MAMSI, an HMO in Rockville, MD. They had all current claims data on a bank of CD servers, and old claims data on a CD jukebox.  A simple way to eliminate the the cost of keeping old data on-line is to monitor the jukebox accesses and relegate unused data to off-line storage periodically.  If the data is off-line, it can be put back on-line temporarily if someone has need of it, say for research into long-term trends.

    35 pointsBadges:

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