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Feb 13 2015   10:56PM GMT

Microsoft opens the door to Dynamics CRM Online through partners

Lynn Haber Lynn Haber Profile: Lynn Haber

Cloud Services
Microsoft Dynamics

At Microsoft Worldwide Partner Conference (WPC) 2014 in Washington, D.C., last July, the vendor pointed to Office 365, Azure and Dynamics CRM as the future for partners’ success with the company as it encouraged partners to build out a cloud and hybrid practice. Now, Microsoft is following through on a couple of promises specific to Dynamics CRM.

Earlier this month, on Feb. 2, Dynamics CRM Online in Open became available for partners. Microsoft’s Open program aims to make it simple and affordable for small and medium-sized businesses (SMBs) to access Microsoft software via a partner selling cloud-based services.

As part of the Open Licensing model, partners can now add the sale of Dynamics CRM Online to other cloud services such as Office 365 and Azure and be the point partner for their SMB customers.

According to Microsoft, there are no minimum purchase requirements in the Open Program aside from the program’s cross-product minimum purchase of five licenses.

On March 2, Microsoft will launch the Cloud Customer Relationship Management competency, to complete the vendor’s offering of four cloud performance competencies: Small and Midmarket Cloud Solutions, Cloud Productivity, and Cloud Platform.

Partners who attain the competency are eligible for benefits such as cloud support, access to a number of internal-use licenses, a One Microsoft Dynamics CRM Online demo account and marketing support.

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