Writing for Business - A Whatis.com Blog » insure vs. ensure http://itknowledgeexchange.techtarget.com/writing-for-business Is your grammar as good as your code? Tue, 21 May 2013 19:44:17 +0000 en-US hourly 1 Ensure or insure? http://itknowledgeexchange.techtarget.com/writing-for-business/ensure-or-insure/ http://itknowledgeexchange.techtarget.com/writing-for-business/ensure-or-insure/#comments Thu, 17 Dec 2009 17:54:38 +0000 Ivy Wigmore http://itknowledgeexchange.techtarget.com/writing-for-business/ensure-or-insure/ Which is correct?
A security policy should stipulate requirements for each department to _______ that confidential information and technologies are not compromised.
a. insure
b. ensure


Answer: b

Explanation:
Both insure and ensure mean to make certain of something but insure is most often associated with insurance — taking out a house insurance policy, for example, to protect your financial investment in your property.

There are those who claim the two can be used interchangeably but we think that, since a useful distinction exists, their meanings should be understood differently.

Charles Carlson digs deeper into the ensure vs. insure issue for Grammar Girl.

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