Writing for Business - A Whatis.com Blog:

February, 2013

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February 20, 2013  10:26 PM

Metaphors, malaphors and Yogi Berra

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Malaphor is not a word yet but it's a useful term that may yet get there. The term itself is a portmanteau -- a word combined from parts of two other words -- of malapropism and metaphor. Lawrence Harrison coined malaphor, back in August of 1976, in a Op Ed piece in the...

February 19, 2013  12:50 PM

The difference between “aw” and “awe”

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? I liked the photo of my friend's new puppy and commented "____, what a cutie! But why did you name him Puddles?" a. Aw b. Awe

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February 15, 2013  5:01 PM

illeism, nosism and other affectations

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? If you are prone to nosism, what do you have a tendency to do? a. Intentionally disobey grammar rules b. Look down on people with poor grammar c. Speak of yourself as plural d. Speak of yourself in the third person e. Supply vague answers to questions

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February 13, 2013  2:01 PM

Is the expression “one and the same” or “one in the same”?

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? Microsoft’s approach with Windows 8 is that tablets and PCs are ____________: same interface, same apps, same...


February 11, 2013  1:03 PM

Is Times New Roman a font or a fount? It depends.

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? A _____ is a set of printable or displayable text characters in a specific style and...


February 7, 2013  5:25 PM

Font of wisdom or fount of wisdom?

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? Once upon a time, the CIO was considered the ____ of all wisdom, at least in terms of technology. a. fount b. font

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February 6, 2013  8:10 PM

What’s a malapropism?

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

A malapropism is the use of a mistaken word that bears some resemblance to the correct one, usually to comic effect.  Not quite as similar to the correct word as an eggcorn, which is a wrong word that sounds the same or almost the same as the word it replaces, a malapropism usually has the same...


February 5, 2013  5:28 PM

What does “illeism” mean?

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? If you are prone to illeism, what do you have a tendency to do? a. Intentionally disobey grammar rules b. Speak of yourself in the third person c. Supply vague answers to questions

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February 5, 2013  12:30 PM

Bona fide vs. bonified: Surprise! “Bonified” is a word .

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? Amid all the vendor hype, it's hard to understand the ________ benefits of cloud computing. a. bona fide b. bonified

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February 1, 2013  1:43 PM

appropriate vs. expropriate

Ivy Wigmore Ivy Wigmore Profile: Ivy Wigmore

Which is correct? I just have one question, before we adjourn: Who ____________ the X-Box from the lounge? a. appropriated b. expropriated

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