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	<title>Our Latest Discovery &#187; social networking</title>
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	<link>http://itknowledgeexchange.techtarget.com/whatis</link>
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		<item>
		<title>Chris Brogan explains sneaky secret to getting more Twitter followers</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/chris-brogan-explains-sneaky-secret-to-getting-more-twitter-followers/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/chris-brogan-explains-sneaky-secret-to-getting-more-twitter-followers/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 14:35:37 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/whatis/?p=850</guid>
		<description><![CDATA[Last year Chris Brogan posted about the arcane science behind increasing the number of your Twitter followers. Brogan has approximately a gazillion followers, so when he retweeted that link today, I clicked right on through to the post. The quick and dirty version: It&#8217;s tweet integrity. Send out information that other people will want to [...]]]></description>
				<content:encoded><![CDATA[<p><strong>Last year Chris Brogan posted about the arcane science behind <a href="http://www.chrisbrogan.com/get-more-twitter-followers-today/">increasing the number of your Twitter followers</a>.</strong></p>
<p>Brogan has approximately a gazillion followers, so when he retweeted that link today, I clicked right on through to the post.</p>
<p><strong>The quick and dirty version:</strong> It&#8217;s <a href="http://whatis.techtarget.com/definition/tweet.html" target="_blank">tweet</a> integrity. Send out information that other people will want to receive.</p>
<p>That&#8217;s right. In a nutshell: Make your tweets worth reading and more people will follow you on <a href="http://whatis.techtarget.com/definition/twitter.html" target="_blank">Twitter</a>.</p>
<p><strong>Other useful nuggets </strong>of advice include retweeting good tweets from other people (That&#8217;s extra sneaky, because it&#8217;s so EASY and they LIKE it!), sharing useful info and so on.</p>
<p>It&#8217;s positively revolutionary! It&#8217;s like &#8212; selling more product by ensuring the quality of said product! Wow.</p>
<p>I was pretty sure it was all about tricking people, or circumventing Google&#8217;s algorithm in some particularly devious fashion. Time to rethink that whole MO.</p>
<p>Seriously? I feel a bit better now. There&#8217;s this perception that any tweep worth her salt has thousands upon thousands of followers. And I guess there are ways of getting them &#8212; mostly through automatically following big, undifferentiated clumps of them &#8212; upon which people will follow you back. Even if nobody ever reads a word of anyone else&#8217;s tweets.</p>
<p>I&#8217;m going to sound like a cheese commercial here, I know, but&#8230;</p>
<p>I like to select my Tweeps the old-fashioned way. By looking at their profile pages and &#8212; yes &#8212; checking to see if what they have to say is anything I&#8217;m interested in hearing. In turn, I hope that people I follow will also see some reason for following me back and we can all get down to some actual communication.</p>
<p>See also <a href="http://itknowledgeexchange.techtarget.com/whatis/twitter-and-tweeting-for-business/" target="_blank">Twitter and tweeting for business.</a></p>
<p>Follow me on <a href="http://twitter.com/tao_of_grammar" target="_blank">Twitter @tao_of_grammar.</a></p>
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		<title>For Auld Lang Syne &#8212; Alex Howard weighs in on tech stories of the decade</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/for-auld-lang-syne-alex-howard-weighs-in-on-tech-stories-of-the-decade/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/for-auld-lang-syne-alex-howard-weighs-in-on-tech-stories-of-the-decade/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 16:53:19 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Bill Gates]]></category>
		<category><![CDATA[botnets]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[tech stories of the decade]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/whatis/for-auld-lang-syne-alex-howard-weighs-in-on-tech-stories-of-the-decade/</guid>
		<description><![CDATA[Former WhatIs Associate Editor and top-ranked technophile Alex Howard sent us his list of the top tech stories of the decade, bless him! Here&#8217;s what Alex had to say: As the year ended, many tech pundits and publications naturally made lists of the &#8220;Top Tech Stories of the Decade.&#8221; My colleague Barb Darrow said good [...]]]></description>
				<content:encoded><![CDATA[<p>Former WhatIs Associate Editor and <a href="http://twitter.com/digiphile" target="_blank">top-ranked technophile</a> <a href="http://searchcompliance.techtarget.com/meetEditorial/0,289131,sid195,00.html" target="_blank">Alex Howard</a> sent us his list of the top tech stories of the decade, bless him!</p>
<p>Here&#8217;s what Alex had to say:<br />
As the year ended, many tech pundits and publications naturally made lists of the &#8220;Top Tech Stories of the Decade.&#8221; My colleague Barb Darrow said good riddance to a <a href="http://itknowledgeexchange.techtarget.com/channel-marker/good-riddance-decade/">bad decade</a>.</p>
<p><a href="http://www.pcworld.com/article/185511/top_10_tech_stories_of_the_decade.html" target="_blank">IDG</a>/<a href="http://www.macworld.co.uk/news/index.cfm?newsId=28179" target="_blank">Macworld</a> made a similar list, putting Google&#8217;s rise to the top at #1.</p>
<p>The iPhone: Apple redefines a market, again<br />
Gates moves on &#8230; baby boomers, move over!<br />
The rise of the botnets: Security tops Web worries<br />
The battle over Facebook: Social networking hits prime time<br />
Vista delays &#8230;. and launches<br />
Google superstar HP ties the knot with Compaq<br />
Apple launches the iPod, and gets back on track<br />
Microsoft is busted Dotcom deathwatch</p>
<p><a href="http://www.cnn.com/2009/TECH/12/31/cnet.top.tech.stories.decade/index.html" target="_blank">CNET (at CNN)</a></p>
<p><a href="http://news.cnet.com/2300-1023_3-10002061-2.html">Slideshow of same:</a><br />
1. Google launches Adwords and becomes tech&#8217;s most important company</p>
<p>2. Apple unveils iTunes</p>
<p>3. Microsoft and the feds make a deal</p>
<p>4. Pffft goes dotcom bubble</p>
<p>5. Apple releases iPhone, changes mobile tech</p>
<p>6. Yahoo plays Hamlet with search</p>
<p>7. Craigslist &amp; slow fade of newspapers</p>
<p>8. Google acquires YouTube, legitimizes social media</p>
<p>9. Gates retires</p>
<p>10. HP acquires Compaq</p>
<p><a href="http://news.discovery.com/tech/top-ten-tech-stories-decade.html" target="_blank">Discovery &#8211; focused on tech, not just IT:</a></p>
<p>10. iPod Crushes Internet Music Piracy (Wrong! -me)</p>
<p>9. YouTube Goes from 0 to 60 in a Click</p>
<p>8. Wi-Fi Takes to the Skies</p>
<p>7. Laptops Get Smaller and Super Cheap</p>
<p>6. Humans Meld with Machines</p>
<p>5. Stem Cells Found in New Sources</p>
<p>4. People Take Action Via Social Networking Web Sites</p>
<p>3. Scientists Create First Synthetic Bacterium</p>
<p>2. Google Becomes a Verb</p>
<p>1. Human Genome Mapped</p>
<p><a href="http://blogs.zdnet.com/BTL/?p=28526" target="_blank">ZDnet&#8217;s list was shorter and gave the nod to Google as well.</a><br />
1. Apple was big, but Google was bigger.<br />
2. The Apple renaissance.<br />
3. Larry Ellison is a genius: bought PeopleSoft, Siebel, BEA and Sun.<br />
4. Social networking<br />
5. Software as a service emerged</p>
<p>My list? if we limit it to IT, then the top stories are clear. (If we include technology, then Discovery&#8217;s list deserves more consideration.)</p>
<p>10. YouTube changes how we watch video</p>
<p>9. Craigslist breaks down e-commerce barriers, disrupts newspapers</p>
<p>8. Mobile broadband and wifi move users closer to pervasive computing</p>
<p>7. Tech gets SaaS-sy, moves into the cloud at Amazon, Google, Salesforce.com</p>
<p>6. M&amp;A: Oracle grows by acquisition, HP-Compaq merge, IBM goes shopping</p>
<p>5. Microsoft settles antitrust suit, finally releases Vista, then Windows 7</p>
<p>4. Dotcom bubble deflates, replaced later by Web 2.0 bubble</p>
<p>3. Social networking redefines how people relate, do business online</p>
<p>2. Apple redefines mobile computing, media and software distribution</p>
<p>1. Google emerges, finds a business model, organizes the world&#8217;s info. And more&#8230;</p>
<p>******************************************************************************************</p>
<p>We just about crossed emails. In mine, I asked Alex what he saw as the top tech stories of the decade. And in his, he said he&#8217;d already prepared this list. Synchronicity and auld lang syne &#8212; what could be nicer?</p>
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		<title>Twitter and tweeting for business</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/twitter-and-tweeting-for-business/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/twitter-and-tweeting-for-business/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 16:24:16 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/whatis/?p=759</guid>
		<description><![CDATA[Like a lot of people, I thought for a long time that Twitter was just a time-suck. It&#8217;s not &#8212; not just a time-suck, that is, although it certainly can be that if not managed with a steely eye and an iron hand. Then I started a Twitter account, @tao_of_grammar and I started to get [...]]]></description>
				<content:encoded><![CDATA[<p>Like a lot of people, I thought for a long time that Twitter was just a time-suck. It&#8217;s not &#8212; not <em>just</em> a time-suck, that is, although it certainly can be that if not managed with a steely eye and an iron hand.</p>
<p>Then I started a Twitter account, <a href="http://twitter.com/tao_of_grammar">@tao_of_grammar</a> and I started to get an idea of the many ways that people use Twitter for business purposes.</p>
<p>Whatever <em>your</em> business, chances are there&#8217;s a case to be made for Twitter.  <a href="http://business.twitter.com/twitter101">From Twitter 101 for business</a>:</p>
<blockquote><p>Twitter is a communication platform that helps businesses stay connected to their customers. As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company. As an individual user, you can use Twitter to tell a company (or anyone else) that you&#8217;ve had a great—or disappointing—experience with their business, offer product ideas, and learn about great offers.</p></blockquote>
<ul>
<li><strong>It can help build your brand</strong><br />
As Kaitlyn Wilkins writes on Fresh Influence, <a href="http://blog.ogilvypr.com/2008/08/why-twitter-should-matter-to-you-102-uhaul-edition/">brands are built &#8212; or torn down &#8212; lightning-fast on Twitter</a>. No other medium has the capacity to get a message out as quickly to a large group of people. She describes how a tweet about a bad experience with UHaul customer service prompted dozens of others to tweet about their own bad experiences. And all the people following <em>those</em> people would see their messages:</p>
<blockquote><p><em>&#8220;So, for those of you playing along at home &#8211; in less than two hours, dozens of people responded to a single Tweet regarding UHaul, and effectively told 3,763 other people that they disliked the brand.&#8221;</em></p></blockquote>
<p>People Twitter about great customer service experiences, too. The lesson is: Twitter can make your brand highly visible &#8212; make sure it looks good.</li>
<li><strong>Address issues as they come up -</strong></li>
<p>If UHaul was privy to the conversation about them &#8212; which they could have been, immediately, through Twitter &#8212; they could have immediately begun damage control and looked at rebuilding consumer confidence.</p>
<li><strong>Use that same capacity to improve customer support</strong> -
<p>On Mashable.com, Ben Parr writes about how <a href="http://mashable.com/2009/05/09/twitter-customer-service/">Twitter can improve not only customer support but also employee buy-in</a>: It&#8217;s faster, less expensive and also gives employees a perspective on how their service impacts others. As a bonus, the whole conversation is on record.</p>
<p>Kaitlin Wilkins writes about her own experience in her post on using Twitter for customer service (Well, that&#8217;s not what she calls it but&#8230; I&#8217;m not calling it &#8220;Twustomer service.&#8221; Nope.)</p>
<blockquote><p>A few weeks ago I was having trouble logging on and posted a frustration Tweet. Within 20 minutes I received a direct message from @sixapart providing me with an email and phone number to use to get my problem resolved immediately. An hour later I was back up and running.</p></blockquote>
<p>Note: She didn&#8217;t even send a message to the company&#8217;s Twitter account. They obviously track the the conversation about them, picked up on the mention and responded quickly. That kind of support and customer care gets noticed, gets tweeted about and &#8212; apparently &#8212; written about.</li>
<li><strong>See how your brand is perceived &#8211;</strong></li>
<p>Watching the conversation about your brand can yield important insights into public perception, issues and trends that you can use to your advantage.</p>
<li><strong>Share content or information</strong></li>
<p>Twitter is an amazing venue for sharing information or getting answers to questions. If you&#8217;ve got content to promote, Twitter can get it in front of a lot of people quickly. And if they like it, chances are they&#8217;ll get it in front of more people. See how that works?</p>
<li><strong>Crowdsource -</strong>
<p>You also get questions in front of a lot of people quickly. People are generally more than happy to help, whether you&#8217;re looking for insights into a market or a nitty-gritty answer to a software question.</p>
<p><a href="http://www.dancohen.org/2009/04/29/the-spider-and-the-web-results/">Dan Cohen conducted a crowdsourcing experiment </a>during the Digital Dilemmas Symposium in New York, using Twitter for a line of inquiry that traditionally queries journal readership:</p>
<blockquote><p>I set up what in the age of the print journal would have been a ridiculous deadline: only one hour for the crowd to solve the mystery. For a bit of theater (”stunt lecturing”?) I flashed the Twitter stream behind me from time to time during my talk.</p>
<p>It took much less time than an hour for a solution: nine minutes, to be exact, for a preliminary answer and 29 minutes for a fairly rich description of the object to emerge from the collective responses of roughly a hundred participants.</p>
<p>&#8230;Twitter was remarkably effective in multiplying my voice. Indeed, in the first five minutes about a dozen others on Twitter retweeted (rebroadcast) my mystery to their followers. This “Twitter multiplier effect” meant that within minutes many thousands of people got word of my experiment</p></blockquote>
</li>
<li><strong><br />
</strong></li>
<li><strong>Connect with industry leaders -<br />
</strong></p>
<p><a href="http://mashable.com/2008/07/17/twitter-branding/" target="_blank">In 5 Twitter Tactics for Building a Stellar Brand</a>, Andy Beal explains the wrong / right way to connect:</p>
<blockquote><p><em>&#8220;Don’t be the guy that jumps on Twitter, “follows” 10,000 people, then tweets “@” them every two minutes. That’s not the type of reputation you want to build for yourself.</em></p>
<p><em>Do be the guy that follows those that have influence and audience in your industry. You’ll learn a lot just from listening to their often unguarded comments, but if you have something valuable to add to their conversation, send them an @andybeal or @chrisbrogan, or @garyvee. If you can engage them in a conversation, they might just @ you back–alerting their thousands of followers that you’re a person worthy of their time, in the process.</em><em>&#8220;</em></p></blockquote>
</li>
</ul>
<p><strong>More resources: </strong><br />
Chris Brogan&#8217;s <a href="http://www.chrisbrogan.com/50-ideas-on-using-twitter-for-business/">50 ideas on using Twitter for Business</a><br />
Bruce Clay&#8217;s <a>http://www.bruceclay.com/blog/archives/2009/03/twitter_your_we.html&#8221;&gt;Twitter: Your Weapon in the Internet Marketing War</a><br />
Michael Stelzner&#8217;s <a href="http://www.copyblogger.com/grow-business-twitter/">How to use Twitter to grow your business</a></p>
<p>Need help getting started? See Mashable&#8217;s <a href="http://mashable.com/guidebook/twitter/">Twitter Guide Book.</a></p>
<p>~ Ivy Wigmore</p>
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		<title>Who could resist Fennec? It&#8217;s so cute!</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/who-could-resist-fennec-its-so-cute/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/who-could-resist-fennec-its-so-cute/#comments</comments>
		<pubDate>Sun, 30 Nov 2008 22:38:25 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[applications]]></category>
		<category><![CDATA[browsers]]></category>
		<category><![CDATA[CIO]]></category>
		<category><![CDATA[demonstration]]></category>
		<category><![CDATA[design]]></category>
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		<category><![CDATA[messaging]]></category>
		<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/11/30/who-could-resist-fennec-its-so-cute/</guid>
		<description><![CDATA[Site director Margaret Rouse and I were IMing a couple of weeks ago, which we do a fair amount of because our &#8220;office&#8221; spans about 800 miles. We were discussing a definition for Fennec, Mozilla&#8217;s mobile version of the Firefox browser when suddenly she said, apropos of nothing I could discern, &#8220;It&#8217;s so cute!&#8221; As you probably know, [...]]]></description>
				<content:encoded><![CDATA[<p>Site director Margaret Rouse and I were IMing a couple of weeks ago, which we do a fair amount of because our &#8220;office&#8221; spans about 800 miles. We were discussing a definition for <a target="_blank" href="http://whatis.techtarget.com/definition/fennec.html">Fennec</a>, Mozilla&#8217;s mobile version of the Firefox browser when suddenly she said, apropos of nothing I could discern, &#8220;It&#8217;s so cute!&#8221;</p>
<p>As you probably know, IM conversations are prone to the occasional missed step or dropped thread. I wondered briefly what she was talking about. A cute browser, I wondered? But I had faith&#8230; and then there it was, <a target="_blank" href="www.flickr.com/photos/floridapfe/1577506262/">a link.</a>  Here&#8217;s what I saw:</p>
<table border="0" cellPadding="5" cellSpacing="5">
<tr>
<td><img src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/11/fennec-fox3.jpg" alt="fennec-fox.jpg" /></td>
<td>No denying, it&#8217;s cute. But I was still none the wiser. I knew that Margaret is a dog person and, in fact, has raised guide dogs. That&#8217;s a cute pup, I said. &#8220;What kind is it?&#8221; It&#8217;s a fennec, she told me. A little fox. (Comprehension was, you&#8217;ll be glad to hear, swift and, well, comprehensive: Big Firefox: full-sized fox mascot. Small verson: small fox mascot. Gotcha.)</td>
</tr>
</table>
<p>At least at this point, the mobile adaptation of Firefox is named for a small, desert-dwelling fox. Here&#8217;s a video demo:<br />
<a name="video" title="video"></a><br />
<code><code>[kml_flashembed movie="http://www.youtube.com/v/plykL77bL-c" width="425" height="350" wmode="transparent" /]</code></code></p>
<p><code>All clear? Me too. Now I wonder what this week's IMs will bring...</code></p>
<p><code>~ Ivy Wigmore</code> </p>
<p><a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/11/fennec-fox3.jpg" title="fennec-fox.jpg"></a></p>
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		<title>Chrome: A shiny Web browser from Google may just be the next global platform for running Web applications</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/chrome-a-shiny-web-browser-from-google-may-just-be-the-next-global-platform-for-running-web-applications/</link>
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		<pubDate>Tue, 02 Sep 2008 22:21:12 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[advertising]]></category>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/09/02/chrome-a-shiny-web-browser-from-google-may-just-be-the-next-global-platform-for-running-web-applications/</guid>
		<description><![CDATA[Techies and geeks returned from one last weekend of sun, sand and summer to find news of a disruptive change sweeping the online business world. Meet Chrome, Google&#8217;s new Web browser. News of the announcement was leaked yesterday when Philipp Lenssen, an avid blogger of all-things-Google, received the comic book Google put together for the [...]]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.google.com/tools/dlpage/res/chrome/images/chrome-205_noshadow.png" alt="Chrome logo" align="right" height="205" width="205" />Techies and geeks returned from one last weekend of sun, sand and summer to find news of a disruptive change sweeping the online business world. Meet <a href="http://www.google.com/chrome">Chrome</a>, Google&#8217;s new Web browser.</p>
<p>News of the announcement was leaked yesterday when Philipp Lenssen, an avid blogger of all-things-Google, received the comic book Google put together for the release and <a href="http://blogoscoped.com/google-chrome/">posted it</a>, along with his <a href="http://blogoscoped.com/archive/2008-09-01-n47.html">first impressions</a>. My director, ahead of the curve as usual , picked up on it right away and added it to <a href="http://whatis.techtarget.com/article/buzzword-alert-from-whatis-com.html">WhatIs.com&#8217;s Buzzword Alert</a>.</p>
<p>Google has since put up a <a href="http://www.google.com/googlebooks/chrome/index.html" target="_blank">high resolution of the Google Chrome comic book</a>. I highly recommend going over and reading through the comic. Google put considerable time into clearly explaining the challenges faced by the designers of modern Web browsers with respect to memory bloat, rendering engines, Javascript threading errors and much more.</p>
<p>Since Lenssen broke the news,  the tech blogosphere has of course been <a href="http://www.techmeme.com/080902/p76#a080902p76">awash with reviews, opinions and speculation</a> about what, exactly, Chrome will mean. <a href="http://ptech.allthingsd.com/20080902/first-test-of-googles-new-browser/">Walt Mossberg posted a comprehensive review of Chrome in the Wall Street Journal</a>, including speed and feature comparisons with Safari, IE 8 and Firefox. <a href="http://news.cnet.com/8301-17939_109-10030035-2.html">Rafe Needleman liveblogged the press conference introducing Chrome</a> over at Webware. John Furrier colorfully blogged that the <a href="http://furrier.org/2008/09/01/google-chrome-what-does-it-mean-its-official-the-search-wars-just-turned-into-operating-system-war/">search wars just turned into the operating system wars</a>. That&#8217;s true &#8212; except (as he notes) that Chrome goes far beyond search. <a href="http://searchcio-midmarket.techtarget.com/sDefinition/0,290660,sid183_gci1003465,00.html">SEO</a>/<a href="http://en.wikipedia.org/wiki/Search_engine_marketing">SEM </a>hounds and search engine watchers, however, will find <a href="http://searchengineland.com/080902-172031.php">Danny Sullivan&#8217;s thorough evaluation of Chrome&#8217;s search functionality </a> quite useful.</p>
<p>Following below is own my two cents, both with respect to the browser itself and the significance of its introduction. First, however, I&#8217;ll let the video embedded below provide a quick introduction:</p>
<p><code>[kml_flashembed movie="http://www.youtube.com/v/iRqmfCFU_AI" width="425" height="350" wmode="transparent" /]</code></p>
<p>Obviously, Chrome has a lean, clean interface. This is Google, after all. Menus, dropdowns, extra bars and dialogs are largely stripped away. So what&#8217;s left?</p>
<p>The Web pages themselves. What a concept! I downloaded and installed the browser this afternoon  without a hitch, imported my bookmarks and search history from Firefox and was off to the races. Chrome is quite speedy.</p>
<p>The address bar has been merged with the search field you&#8217;d see on the right in IE or FF. Firefox 3 includes a predictive search in this field already, so this isn&#8217;t ground breaking, but it is a clear recognitiion that search has become the default navigation method for most Web users. Enter your desired search terms and away you go.</p>
<p>Google is calling the new address field the &#8220;Omnibox,&#8221; a nod to its ability to incorporate &#8220;everything&#8221; you might need to explore. The Omnibox&#8217;s utility is another sample of Google&#8217;s secret sauce, in this case combining a record of your search and browsing history with Google&#8217;s own PageRank for given terms. The Omnibox is eerily good. With only a little use, it could predict precisely which page I was looking for after only a few characters were entered.</p>
<p>Chrome also features tabbed browsing, a key improvement introduced by iBrowse in &#8217;99 and then popularized by Opera in 2000. Once Mozilla included it in Firefox, the feature took off and is now a default feature in Internet Explorer and Safari. Chrome expands the tabbed interface in a number of innovative ways, including grouping related tabs and designing each tab so that it acts as an independent browser. Bookmarks, the Omnibox, menubar icons and menus are all inside of the browser, which again frees up more space for displaying rendering Web pages.</p>
<p>The pop-up blocker and phishing or malware alerts also included in Chrome may not be innovative at this point but they&#8217;re certainly effective and useful. The private browsing mode, aptly called &#8220;Incognito.&#8221; (This clever feature name was perhaps made in hopes that it will avoid the &#8220;Porn Mode&#8221; moniker that has dogged a similar feature of IE 8, InPrivate.)</p>
<p>There&#8217;s another key development: Chrome may not be the fastest Web browser currently available but Google hopes that it will be the most stable for pages loaded with Javascript. In a Web 2.0 world ruled by <a href="http://searchwindevelopment.techtarget.com/sDefinition/0,290660,sid8_gci1107521,00.html">AJAX</a>, that&#8217;s no small thing. And anyone that&#8217;s used one of Google&#8217;s many online applications knows that a stable, reliable environment for this kind of scripting is crucial.</p>
<p>This hints at perhaps the most important detail of all, and one that I tipped my hat to in the title of this post. Microsoft made an early bid for Internet dominance in the infamous browser wars of the 1990s by including Internet Explorer in each copy of Windows. Despite the Justice Department&#8217;s successful antitrust suit, IE continues to have upwards of 75% of the world&#8217;s browser share. Firefox has made inroads on this market share, to be sure, and the most recent version of Mozilla&#8217;s browser has been the best option around for speed, privacy, safety and usability since its introduction this summer, following close upon the success of Firefox 2.</p>
<p>Now it&#8217;s Google&#8217;s turn.</p>
<p>Google&#8217;s introduction of its own browser has the potential to upset the market in a way that no other company can, simply because of Google&#8217;s ability to promote the download and use through its various Web properties. As Google&#8217;s various Web applications and cloud computing architecture continue to mature, the Web itself can develop into an operating system. If this sounds familiar, that&#8217;s because Sun&#8217;s vision of network computing in the 90s using Java popularized such a concept long ago. Vastly improved broadband connectivity, viable Web-based apps and an Internet technology giant flush with revenue from the world&#8217;s best advertising platform change the dynamic a bit, of course. Google built its own Javascript engine to improve performance and, crucially, integrated Google Gears with Chrome to allow true offline access to its various Web applications. That adds up to something that distinctly resembles a fully-fledged desktop operating system and productivity suite.</p>
<p>While it&#8217;s true that consumer and enterprises haven&#8217;t been making a run on thin clients running on Linux quite yet, the potential to further erode Microsoft&#8217;s dominance of the operating and desktop productivity software markets is embedded within Chrome. I&#8217;m far from the only writer prognosticating on this count, of course. Michael Arrington thinks <a href="http://www.techcrunch.com/2008/09/01/meet-chrome-googles-windows-killer/">Chrome is Google&#8217;s Windows Killer</a>. As Michael points out, this clears the way for &#8220;millions of web devices, even desktop web devices, in the coming years that completely strip out the Windows layer and <a href="http://www.techcrunch.com/2008/08/30/update-on-the-techcrunch-tablet-prototype-a/">use the browser as the only operating system</a> the user needs.&#8221; Given that both the enterprise and consumer markets haven&#8217;t exactly been hot about Vista, I suspect Microsoft may be somewhat concerned about this development. Henry Blodgett over at the Silicon Valley Insider sees the development from precisely this angle, blogging that <a href="http://www.alleyinsider.com/2008/9/google-chrome-browser-takes-page-out-of-microsoft-book-link-and-lever">Google has launched a cloud operating system and called it a &#8216;browser.&#8217;</a></p>
<p>Who else should be concerned? Maybe Mozilla, though judging by this <a href="http://news.cnet.com/8301-17939_109-10030184-2.html">interview with its CEO</a>, they&#8217;re putting a good face on the development for the moment. What&#8217;s next? Harry McCracken asked <a href="http://technologizer.com/2008/09/01/ten-questions-about-google-chrome/">10 questions about Google Chrome</a> over at Technologizer that address Mozilla&#8217;s future relationship (and relevance). Jeremiah Owyang has added a few more questions in thinking about <a href="http://www.web-strategist.com/blog/2008/09/02/thinking-long-term-googles-new-browser-chrome/">what Chrome could mean long term.</a> Both ask for response and speculation in their comment sections, so have at &#8216;em.</p>
<p>Microsoft hasn&#8217;t been standing still, of course. They&#8217;ve been chasing search revenue for years, as evidenced by the failed Yahoo! acquisition. As the folks over at the Google Subnet blog at NetworkWorld point out, <a href="http://www.networkworld.com/community/node/32031">IE 8&#8242;s InPrivate mode thwarts Google&#8217;s targeted advertising</a>. Unless the world upgrades to IE 8 and begins to browse InPrivate en masse, however, I&#8217;m guessing that GOOG&#8217;s 3+ billion of revenue per quarter is gonna be safe for the moment.</p>
<p>That&#8217;s especially true when you consider another  critical element of Chrome: its future relevance to mobile search. Google&#8217;s Eric Schmidt has been quite bullish in this area, estimating that mobile search revenue will likely surpass desktop search in the not-so-distant future. The iPhone has shown what a data connection and full Web browser can do to mobile search (Try 50 times as many searches originating from iPhones vs. a normal cellphone). Here&#8217;s a prediction you can take to the bank: Just as the iPhone features a stripped down version of Safari, Google&#8217;s Android OS will have a similarly light version of Chrome optimized for a mobile device and poised to fully take advantage of the possibilities for geotargeted advertising based upon a user&#8217;s demographics, Web history and location.</p>
<p>Louis Gray is dead-on when he points out that <a href="http://www.louisgray.com/live/2008/09/new-world-of-browser-choices-is-all.html">Web browsers are now about the hooks</a>. Apple&#8217;s Safari will be increasingly optimized for the iPhone and working with the private cloud that is MobileMe. Microsoft has built IE to be integrated with Windows and Office, though because of the bundling issues presented by antitrust has always had to walk a fine line. Flock, the social media-optimized version of Firefox, carves out a niche because of its tie-ins with the various networks and services. Chrome is no different, as I pointed out above. If you are already a power user of Gmail, gDocs, gTalk, gReader or g-Anything, Chrome may make more sense. Chrome is, I should note, only available for Windows Vista or XP at the moment. Guess they figure Safari will do the trick for a Webkit-based browser for Mac users and that the Linux crowd will be satisfied with Firefox and Opera for the moment.</p>
<p>To poorly paraphrase <a href="http://en.wikipedia.org/wiki/Lando_Calrissian">Lando Calrissian</a>, Google&#8217;s Chrome is likely to allow all mobile users to truly surf with them amongst the clouds.</p>
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		<title>Bizzwords: Business lingo describes the state and style of the information age</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/bizzwords-business-lingo-describes-the-state-and-style-of-the-information-age/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/bizzwords-business-lingo-describes-the-state-and-style-of-the-information-age/#comments</comments>
		<pubDate>Tue, 19 Aug 2008 05:42:20 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/08/19/bizzwords-business-lingo-describes-the-state-and-style-of-the-information-age/</guid>
		<description><![CDATA[Isn&#8217;t it amazing how the business lingo of the times reflects the technologies, anxieties and energies of a period? My local NPR station, WBUR, featured a terrific episode of On Point this past June, hosted by one Tom Ashbrook, that was all precisely this topic, discussing and poking gentle fun at business lingo. You can [...]]]></description>
				<content:encoded><![CDATA[<p><img src="http://farm1.static.flickr.com/55/116351288_d7291050fc.jpg?v=0" align="right" height="175" width="320" />Isn&#8217;t it amazing how the business lingo of the times reflects the technologies, anxieties and energies of a period? My local NPR station, <a href="http://wbur.org">WBUR</a>, featured a terrific episode of <a href="http://www.onpointradio.org/">On Point</a> this past June, hosted by one Tom Ashbrook, that was all precisely this topic, discussing and poking gentle fun at business lingo. You can <a href="http://odeo.com/episodes/23126363-Business-Lingo" target="_blank">listen to it on Odeo</a> or head over to the <a href="http://www.onpointradio.org/shows/2008/07/the-new-buiness-lingo/">New Business Lingo</a> at OnPointRadio.org.</p>
<p>[Image Credit: <a href="http://flickr.com/photos/despotes/" target="_blank">Despotes</a>]</p>
<p>There are some wonderful &#8220;bizzwords&#8221; in the show, along with some historical perspective. As the show description notes:</p>
<blockquote><p>Every walk of life has its lingo. Its buzzwords and catchphrases. American business has its own colorful menagerie of slang, and always has — from bulls and bears, to bootstraps, and 800-pound gorillas, and fish in a barrel.</p>
<p>But buzzwords and catchphrases change. They turn over and make way for newcomers.</p>
<p>And when they do, in American business, they may tell us something about where we and our economy are headed.</p></blockquote>
<p>If you lived through the business world of the 80s, you no doubt encountered a consultant or executive who talked about &#8220;re-engineering business processes&#8221; or finding &#8220;synergies&#8221; between different products.</p>
<p>Cube farmers could be depended upon to be seen &#8220;prairie dogging&#8221; when something happened around the office. Networking at cocktail parties was hot.  Blamestormers might be Dilberted. Seagull managers might fly in to observe their <a href="http://en.wikipedia.org/wiki/Microserfs">microserfs</a>, make     a lot of noise, poop over everything and then leave.</p>
<p>If you worked in technology, you probably had a PC. As a hacker, you might have laughed about clueless users needed treeware. Everyone worried about career-limiting moves (CLMs) that might result from a bad click or command, propagating in an <a href="http://whatis.techtarget.com/definition/0,,sid9_gci213674,00.html">ohnosecond</a>.</p>
<p>And of course, like, ya know, everything was, like, totally rad, dude.</p>
<p>In the 90s, couch potatoes turned to <a href="http://whatis.techtarget.com/definition/0,,sid9_gci342275,00.html">mouse potatoes</a> as office workers all jumped on the Information Superhighway. Wired happily documented it all in its <a href="http://www.wired.com/search?query=jargon+watch">Jargon Watch</a> column. By the end of the decade, i-everything and e-anything created one of the great tech bubbles.</p>
<p>Everyone wanted to go IPO. A few years later so one of the great crashes. Dotcommers became dotgoners and dotbombers. The 80/20 rule defined actionable moments after careful cost-benefit analyses. If something could be outsourced, it was. Viral marketing zipped off into email distribution lists, moving through word of mouse.</p>
<p>In the late &#8217;00s (naughts), the Web 2.0 bubble has replaced the Internet bubble, as social networkers expand their <a href="http://itknowledgeexchange.techtarget.com/overheard/overheard-tim-berners-lee-on-social-graphing/">social graphs</a>, exposed to <a href="http://en.wikipedia.org/wiki/Infotisement">infotisements</a> and <a href="http://en.wikipedia.org/wiki/Advertorial">advertorials</a> as they blog, edit wikis and surf the blogosphere with <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1242047,00.html">RSS readers</a> on iPhones. Online marketers are accountable for the <a href="http://searchcio.techtarget.com/sDefinition/0,290660,sid182_gci214270,00.html">ROI</a> of every campaign. We&#8217;ve crowdsourced many actions and processes, whereever feasible, bending to the <a href="http://en.wikipedia.org/wiki/The_Wisdom_of_Crowds">wisdom of the crowd</a> and selling to the long tail.</p>
<p>Google is both a verb and a noun, along with nearly every conceivable form in between. Despite the company&#8217;s best efforts, google has even escaped proper noun status in many communities. The President calls it &#8220;the Google.&#8221;  The senior senator from Arizona talks about &#8220;a google.&#8221; The junior senator  from Illinois  (and his search committee) Googled potential vice-presidential candidates. As billions of revenue from search adverstising each quarter streaming in to the Internet giant, it&#8217;s clear we&#8217;re a culture of Googlers googling each other, <a href="http://whatis.techtarget.com/definition/0,,sid9_gci212040,00.html">egosurfing</a> away.</p>
<p>We&#8217;re also <a href="http://actiongeekblog.blogspot.com/2006/01/frazzing.html">frazzing</a>, dangerously close to overload by switching from email to cell phone to IM to text messages to meetings to <a href="http://whatis.blogs.techtarget.com/2008/06/15/what-is-twitter-is-this-distributed-microblogging-platform-ready-for-the-enterprise/">Twitter </a>and the Web.</p>
<p>Steeped in media from satellite and cable news networks, DVRs, DVD-players, on-demand programming and Web video, there&#8217;s even a danger of what sociologist Emile Durkheim might have identified as a kind of digital <a href="http://en.wikipedia.org/wiki/Anomie">anomie</a>, colorfully described as &#8220;Dorito Syndrome&#8221; &#8212; a persistent feeling of dissatisfaction and emptiness, regardless of consumption.</p>
<p>No matter how much <a href="http://www.nytimes.com/2006/04/09/jobs/09wcol.html">screensucking </a>you do, there&#8217;s always more. Lisa Belkin wrote about a number of these in the New York Times in 2006 in <a href="http://www.nytimes.com/2006/04/09/jobs/09wcol.html">Overly Wired</a>.</p>
<p>Widgets are <em>everywhere</em> now, of course, and may be anything from a small gadget to an embeddable module in an iGoogle page to a downloadable desktop application or even (gasp) an esoteric mechanical device. (Guinness drinkers have their own <a href="http://en.wikipedia.org/wiki/Widget_(beer)">version</a>, of course.)</p>
<p>The green computing wave spurred by skyrocketing energy costs from power-hungry data centers has spawned many biologically-themed terms.</p>
<p><a href="http://searchcrm.techtarget.com/sDefinition/0,290660,sid11_gci1272594,00.html">Greenwashing</a>, <a href="http://searchcrm.techtarget.com/sDefinition/0,290660,sid11_gci1225340,00.html">astroturfing</a> and <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1310975,00.html">blacksurfing</a> have all entered the lexicon. Every product seems to live in its own ecosystem.</p>
<p><a href="http://www.avc.com/a_vc/2006/03/my_favorite_bus.html">Freemium</a> business models now may promote <a href="http://en.wikipedia.org/wiki/Coopetition">coopetition</a> between fierce competitors, perhaps using <a href="http://whatis.techtarget.com/definition/telepresence-room-.html">telepresence rooms</a> that are far too expensive for standard <a href="http://en.wikipedia.org/wiki/Technical_tap">percussive maintenance</a>.</p>
<p>Under such conditions, &#8220;matadors&#8221; (people skilled at dodging assignments or responsibility) have little chance of scraping by, as the <a href="http://searchunifiedcommunications.techtarget.com/sDefinition/0,290660,sid186_gci556911,00.html">presence technologies</a>, <a href="http://searchnetworking.techtarget.com/sDefinition/0,290660,sid7_gci759337,00.html">pervasive computing</a> and &#8220;status message culture&#8221; adopted by the millenials puts &#8220;slacking&#8221; firmly into the lexicon of decades-past.</p>
<p>And, of course, we&#8217;re all increasingly <a href="http://searchsoa.techtarget.com/sDefinition/0,290660,sid26_gci1287881,00.html">computing in the cloud</a> now.</p>
<p>As we near the end of this decade, the buzzwords of the &#8217;10s have yet to be coined and collectively sampled, savored and entered into the lexicons maintained by Merriam-Webster, the Oxford Englsh Dictionary and, of course, the <a href="http://whatis.techtarget.com">best online IT encyclopedia</a> online. (Shameless plug).</p>
<p>Some will end up as <a href="http://whatis.techtarget.com/definition/0,,sid9_gci506044,00.html">sniglets</a>, humorous oddities of cultures past. Other words will always remind the culture at large of a certain time and place.</p>
<p>Here&#8217;s hoping we can improve on vlog, blook and webinar.</p>
<p>If you have an idea of what lingo might define the next decade of business, let me know at <a href="mailto:ahoward@techtarget.com">ahoward@techtarget.com</a> or leave a comment.</p>
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		<title>Jive Software&#8217;s Clearspace upgrades enterprise social software</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/jive-softwares-clearspace-upgrades-enterprise-social-software/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/jive-softwares-clearspace-upgrades-enterprise-social-software/#comments</comments>
		<pubDate>Tue, 19 Aug 2008 04:00:39 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[applications]]></category>
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		<description><![CDATA[As is the case with many astute creators of enterprise social software makers,  Jive Software&#8216;s user interface designers have clearly been paying attention to the allure of the clean style, tabbed layouts and easy collaboration capabilities of Facebook. The newest version of Clearspace, Jive&#8217;s enterprise social software platform, allows organizations to collaborate across intranets and [...]]]></description>
				<content:encoded><![CDATA[<p>As is the case with many astute creators of <a href="http://whatis.blogs.techtarget.com/category/enterprise-20/">enterprise social software</a> makers,  <a href="http://www.vimeo.com/jive?pg=embed&amp;sec=1552160">Jive Software</a>&#8216;s user interface designers have clearly been paying attention to the allure of the clean style, tabbed layouts and easy collaboration capabilities of <a href="http://whatis.blogs.techtarget.com/2007/08/27/facebook-a-social-network-evolves-into-a-social-utility/">Facebook</a>.</p>
<p><img src="http://eval2.jivesoftware.com/cs2marketing/servlet/JiveServlet/downloadImage/2-1226-1038/screen-cs-groups.png" width="432" height="306" /></p>
<p align="left"><img src="http://eval2.jivesoftware.com/cs2marketing/servlet/JiveServlet/download/2010-1131-1226-1166/clearspace-800x200.png" width="400" align="right" />The newest version of Clearspace, Jive&#8217;s enterprise social software platform, allows organizations to collaborate across intranets and extranets, along with extensions into the public Internet. Companies like Intel (<a href="http://communities.intel.com/index.jspa">Community</a>), Nike (<a href="http://nikeplus.nike.com/nikeplus/">Community</a>), VMware (<a href="http://www.vmware.com/communities/content/">Community</a>) and Electronic Arts (<a href="http://forums.easports.com/mboards/index.jspa?sls=2">Community</a>) have all used Clearspace to provide collaborative forums for customers, end users, clients, product groups, online gamers and event-goers.</p>
<p>Clearspace also includes integration with Salesforce.com:</p>
<p><img src="http://eval2.jivesoftware.com/cs2marketing/servlet/JiveServlet/downloadImage/2-1226-1065/screen-salesforce.png" /></p>
<p><a href="http://www.vimeo.com/1552160?pg=embed&amp;sec=1552160">Watch a demonstration of the capabilities<code></code> of Clearspace 2.5</a> over on <a href="http://vimeo.com?pg=embed&amp;sec=1552160">Vimeo</a>.</p>
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		<title>A digital nursery rhyme for online gurus and clever children of the Internet</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/a-digital-nursery-rhyme-for-online-gurus-and-clever-children-of-the-internet/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/a-digital-nursery-rhyme-for-online-gurus-and-clever-children-of-the-internet/#comments</comments>
		<pubDate>Tue, 08 Jul 2008 16:32:42 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[creativity]]></category>
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		<category><![CDATA[Windows]]></category>
		<category><![CDATA[word meanings]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/07/08/a-digital-nursery-rhyme-for-online-gurus-and-clever-children-of-the-internet/</guid>
		<description><![CDATA[Amit Agarwal posted the clever, useful graphic below over at his Digital Inspiration blog. The graphic has been making the rounds online; if anyone knows who originally created and uploaded it, please let me know so that I can properly credit him or her. If you&#8217;re a geeky parent, this might be an upgrade on [...]]]></description>
				<content:encoded><![CDATA[<p>Amit Agarwal posted the clever, useful graphic below over at his <a href="http://www.labnol.org/home/kids/techie-parents-teach-kids-english-alphabet/3841/">Digital Inspiration</a> blog. The graphic has been making the rounds online; if anyone knows who originally created and uploaded it, please <a href="mailto:ahoward@techtarget.com">let me know</a> so that I can properly credit him or her.</p>
<p>If you&#8217;re a geeky parent, this might be an upgrade on &#8220;A is for Apple.&#8221; Oh, wait. That part doesn&#8217;t change.</p>
<p><img src="http://www.labnol.org/wp/images/2008/07/teachingabcalphabets.png" alt="online alphabet" height="559" width="465" /></p>
<p>Most of these should be familiar to most <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci212636,00.html">netizens</a> but, just in case you&#8217;re mystified, here&#8217;s a digital nursery rhyme to help you remember:</p>
<p><strong>A is for <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1002515,00.html">Apple</a>,</strong> user-friendly as can be</p>
<p><strong>B is for <a href="http://searchmobilecomputing.techtarget.com/sDefinition/0,290660,sid40_gci211680,00.html">Bluetooth</a></strong>, which connects printers to me</p>
<p><strong>C is for <a href="http://searchwincomputing.techtarget.com/tip/0,289483,sid68_gci1230772,00.html">Core Duo</a></strong>, a faster computer chip</p>
<p><strong>D is <a href="http://del.icio.us/">del.icio.us</a></strong>, a social bookmarking trip</p>
<p><strong>E is <a href="http://www.emule-project.net/">eMule</a></strong>, a file sharing client</p>
<p><strong>F is for <a href="http://whatis.blogs.techtarget.com/2007/08/27/facebook-a-social-network-evolves-into-a-social-utility/">Facebook</a></strong>, a social networking giant</p>
<p><strong>G is for <a href="http://searchcio-midmarket.techtarget.com/sDefinition/0,290660,sid183_gci809856,00.html">Google</a></strong>, which searches most knowledge</p>
<p><strong>H is for <a href="http://www.hit.ac.il">Holon</a></strong>, an Israeli college</p>
<p><strong>I is for <a href="http://searchmobilecomputing.techtarget.com/sDefinition/0,290660,sid40_gci1238379,00.html">iPhone</a></strong>, a touchscreen smartphone</p>
<p><strong>J is for <a href="http://searchsoa.techtarget.com/sDefinition/0,290660,sid26_gci212415,00.html">Java</a></strong>, a language well-honed</p>
<p><strong>K is <a href="http://searchnetworking.techtarget.com/sDefinition/0,290660,sid7_gci895243,00.html">Kazaa</a></strong>, another file sharing service</p>
<p><strong>L is for <a href="http://searchenterpriselinux.techtarget.com/sDefinition/0,290660,sid39_gci212482,00.html">Linux</a></strong>, an open source OS</p>
<p><strong>M is for <a href="http://www.msn.com/">MSN</a></strong>, Microsoft&#8217;s portal</p>
<p><strong>N is for <a href="http://searchcio.techtarget.com/sDefinition/0,290660,sid182_gci214513,00.html">Napster</a></strong>, which made record companies mortal</p>
<p><strong>O is for <a href="http://itknowledgeexchange.techtarget.com/itanswers/tag/office-2007/">Office</a></strong>, for presenting and writing</p>
<p><strong>P is for <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1231064,00.html">Playstation</a></strong>, for gaming that&#8217;s exciting</p>
<p><strong>Q is for <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci212854,00.html">Quicktime</a></strong>, used for videos large and small</p>
<p><strong>R is for <a href="http://searchwindevelopment.techtarget.com/sDefinition/0,290660,sid8_gci813358,00.html">RSS</a></strong>, syndicating to us all</p>
<p><strong>S is for <a href="http://whatis.techtarget.com/definition/0,,sid9_gci1235244,00.html">Second Life</a></strong>, the 3D metaverse</p>
<p><strong>T is <a href="http://en.wikipedia.org/wiki/Tag_(metadata)">tagging</a></strong>, creating folksonomies of verse</p>
<p><strong>U is for <a href="http://searchcio-midmarket.techtarget.com/sDefinition/0,290660,sid183_gci214166,00.html">USB</a></strong>, the universal connection</p>
<p><strong>V is for <a href="http://searchwinit.techtarget.com/sDefinition/0,290660,sid1_gci1140209,00.html">Vista</a></strong>,  Microsoft&#8217;s OS correction</p>
<p><strong>W is for <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci967853,00.html">Wikipedia</a></strong>, an online encyclopedia</p>
<p><strong>X is for <a href="http://itknowledgeexchange.techtarget.com/itanswers/tag/windows-xp-administration/">XP</a></strong>, the standard OS selection</p>
<p><strong>Y is for <a href="http://www.youtube.com/">YouTube</a></strong>, of online video fame</p>
<p><strong>Z is for <a href="http://www.popcap.com/games/free/zuma">Zuma</a></strong>, a free silly game.</p>
<p>Now that you&#8217;ve relearned your ABCs,  next time won&#8217;t you sing with me?</p>
<p>Happy naptimes, future digerati.</p>
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		<title>Have you got your avatar yet? Gartner says you will.</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/have-you-got-your-avatar-yet-gartner-says-you-will/</link>
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		<pubDate>Fri, 27 Jun 2008 13:42:22 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[futurism]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[immersive 3D worlds]]></category>
		<category><![CDATA[interactive media]]></category>
		<category><![CDATA[multimedia]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[participation]]></category>
		<category><![CDATA[predictions]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[virtual reality]]></category>
		<category><![CDATA[virtual worlds]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/06/27/have-you-got-your-avatar-yet-gartner-says-you-will/</guid>
		<description><![CDATA[It&#8217;s 2008. Do you know where your avatar is? Only three years to get your avatar unless you want to be lumped in with the bottom 20% &#8212; by 2011, Gartner says that the vast majority of Internet users will have avatars to represent them online in various gaming and non-game virtual environments. Which, I [...]]]></description>
				<content:encoded><![CDATA[<p> <a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/06/lara-croft1.jpg" title="lara-croft.jpg"><img src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/06/lara-croft1-80x96.jpg" alt="lara-croft.jpg" align="left" />It&#8217;s 2008. Do you know where your avatar is?</a></p>
<p>Only three years to get your avatar  unless you want to be lumped in with the bottom 20% &#8212; by 2011, <a href="http://www.gartner.com/it/page.jsp?id=503861" target="_blank">Gartner says that the vast majority of Internet users will have avatars </a> to represent them online in various gaming and non-game virtual environments. Which, I guess, are expected to proliferate. The clock&#8217;s ticking &#8212; Gartner predicted that last year at their  <em><em>Symposium/ITxpo 2007 Emerging Trends.</em></em></p>
<p>And they aren&#8217;t talking about the 2D image that pops up beside your posts in forums. I mean, even I have one of those. And she&#8217;s cute, if a little on the flat side. But she&#8217;s no Lara Croft &#8212; her ass-kicking ability is extremely limited. And I can&#8217;t see the world from her perspective, in a 3-D immersive world.</p>
<p>I have friends in virtual worlds, have had invitations extended &#8212; but so far, I haven&#8217;t wandered into one. I completely understand the appeal. Wow &#8212; talk about  a rich fantasy life! My stock response, though, is that I don&#8217;t have time for my first life, let alone a second one.</p>
<p>I guess I&#8217;m going to have to make time. According to  Gartner and near-futurists such as Gerri Sinclair, more and more of our online activities will move to virtual environments and our interactions will be conducted by 3D representatives with all the capabilities we and others possess in the real world &#8212; and then some. Sinclair is executive director of the master&#8217;s degree program for digital media at the Great Northern Way Campus in Vancouver and her students are creating a parallel virtual university.</p>
<p><a href="//mdm.gnwc.ca/?q=blog/gerris-web-watch" title="gerri-sinclair.jpg"><img src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/06/gerri-sinclair1-72x96.jpg" alt="gerri-sinclair.jpg" align="left" /></a>  <a href="http://whatis.blogs.techtarget.com/wp-admin/Here%27s%20an%20interview%20on%20MSDN%27s%20Channel%2010.">Here&#8217;s an interview on MSDN&#8217;s Channel 10.</a></p>
<p>Apparently, the future of online interaction is going to be pretty much conducted by avatars, in 3-D surround everything. I was thinking about that &#8212; my worklife avatar would be plunked in front of a computer looking at a computer screen and my online leisure time avatar would best represent me by sitting around chatting in book store cafes. But then, I guess, &#8220;I&#8221; could wander over to the shelves and find something to read or go get some sprinkles on my latte&#8230;</p>
<p>Maybe it&#8217;s just a failure of imagination on my part. In a 3-D immersive world  I can be and do &#8212; virtually &#8212; anything&#8230;  Hmmm&#8230; Well, it looks like I&#8217;m going to get sprinkles on my latte. Then&#8230; on the way to the counter I feel inspired to&#8230; do a triple backflip. Hey! Perfectly executed  &#8212; and not a drop spilled! Now I&#8217;m going to drink my coffee. For real.</p>
<p>~ Ivy Wigmore</p>
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		<title>What is spaceo.us?</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/what-is-spaceous/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/what-is-spaceous/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 17:47:13 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[aggregator]]></category>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/06/18/what-is-spaceous/</guid>
		<description><![CDATA[Tony Clement (CEO) , Rob James (CTO) and Gary Lang (President) at Aegeon Software sat down with me to talk about spaceo.us at the Enterprise 2.0 Show in Boston last week. spaceo.us is a social computing platform for the enterprise that sits on top of existing applications from SAP, Siebel, JD Edwards and others. The [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.aegeon.com.au/spaces/tony_clement">Tony Clement (CEO)</a> , <a href="http://www.aegeon.com.au/spaces/robjames">Rob James (CTO)</a> and Gary Lang (President) at <a href="http://www.aegeon.com.au">Aegeon Software</a> sat down with me to talk about <a href="http://www.aegeon.com.au/spaces/spaceous">spaceo.us</a> at the <a href="http://www.enterprise2conf.com/" target="_blank">Enterprise 2.0 Show in Boston</a> last week.</p>
<p>spaceo.us is a social computing platform for the enterprise that sits on top of existing applications from SAP, Siebel, JD Edwards and others. The video isn&#8217;t short but is worth watching if you&#8217;re interested in collaborative software and mashups for the enterprise. It includes a demonstration and commentary about how social software can be integrated with existing enterprise applications and mashed up with external feeds.</p>
<p>Here&#8217;s the video:</p>
<p><code>[kml_flashembed movie="http://video.google.com/googleplayer.swf?docid=4641523459784523055" width="400" height="326" wmode="transparent" /]</code></p>
<p>Obviously, I still have a long way to go as a videographer, so apologies for the initial angle and any shaky transitions &#8212; but this is worth watching. spaceo.us from</p>
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