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	<title>Our Latest Discovery &#187; entrepeneurship</title>
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	<link>http://itknowledgeexchange.techtarget.com/whatis</link>
	<description>A Whatis.com blog</description>
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		<item>
		<title>g-speak: Oblong brings the &#8220;Minority Report&#8221; operating system to science reality</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/g-speak-oblong-brings-the-minority-report-operating-system-to-science-reality/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/g-speak-oblong-brings-the-minority-report-operating-system-to-science-reality/#comments</comments>
		<pubDate>Sat, 15 Nov 2008 21:21:33 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/11/15/g-speak-oblong-brings-the-minority-report-operating-system-to-science-reality/</guid>
		<description><![CDATA[William Gibson noted recently that the cyberpunk fiction he&#8217;d been writing over the past quarter century has now become science fact. Pattern Recognition and Spook Country are both set in near-futures with technology and social norms that are only a slight extension of the complex technological realities of the present. The neural shunt that jacks [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://en.wikipedia.org/wiki/William_Gibson">William Gibson</a> noted recently that the cyberpunk fiction he&#8217;d been writing over the past quarter century has now become science fact. Pattern Recognition and Spook Country are both set in near-futures with technology and social norms that are only a slight extension of the complex technological realities of the present. The neural shunt that jacks you into the network he imagined in Neuromancer hasn&#8217;t quite have arrived yet but some <a href="http://www.cbsnews.com/stories/2008/10/31/60minutes/main4560940.shtml">humans now have direct brain-computer interfaces implanted in their brains</a>.</p>
<p><a href="http://www.feld.com/blog/aboutme.php">Brad Feld</a> appreciates this relationship between science fiction and fact as few others do. As he writes in <a href="http://www.oblong.net/article/084H-PKI5Rb9I4Ti.html">&#8216;Science Fact</a>&#8216; on Oblong&#8217;s web blog, the future of human-computer interaction is looking  breathtaking. And, while the genetically-engineering precognitive humans Philip K. Dick imagined in &#8220;<a href="http://en.wikipedia.org/wiki/The_Minority_Report">Minority Report</a>&#8221; in 1956 haven&#8217;t arrived yet, g-speak certainly has.</p>
<p>g-speak is a spatial operating environment from <a href="http://www.oblong.net/">Oblong Industries</a> that combines a gestural interface, DLP projectors and &#8216;recombinant networking.&#8221; It&#8217;s modeled upon the virtual OS operated by Precrime Agent John Anderton in <a href="http://en.wikipedia.org/wiki/Minority_Report_(film)">Minority Report</a>, the film adaptation of Dick&#8217;s short story.</p>
<p>That connection is no accident. The science adviser that Spielberg consulted for the film, <a href="http://web.mit.edu/invent/iow/underkoffler.html">John Underkoffler</a>, has been quietly busy since the film&#8217;s premiere in 2002. A <a href="http://www.gamespot.com/news/6120407.html">few</a> <a href="http://www.cbsnews.com/stories/2005/08/23/eveningnews/main792311.shtml">stories</a> <a href="http://web.mit.edu/newsoffice/2002/underkoffler-0717.html">have</a> popped up over the years, to be sure, but since   Oblong Industries  was founded in the research in 2006 he and other technologists have advanced the technology  considerably, as you&#8217;ll see in the video below.</p>
<p>Once you&#8217;ve watched it, read    <a href="http://oblong.com/article/0866JqfNrFg1NeuK.html">g-speak in slices</a> and about the <a href="http://www.oblong.net/article/085zBpRSY9JeLv2z.html">origins of Oblong</a> in the <a href="http://www.media.mit.edu/">MIT Media Lab</a> to learn  about the potential for this human-to-machine interface and the long road to bringing it into reality..</p>
<p><code>[kml_flashembed movie="http://vimeo.com/moogaloop.swf?clip_id=2229299" width="555" height="335" wmode="transparent" /]</code><br />
<code></code></p>
<p><a href="http://vimeo.com/2229299">g-speak overview 1828121108</a> from <a href="http://vimeo.com/user922585">john underkoffler</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>[<a href="http://www.engadget.com/2008/11/14/oblongs-g-speak-the-minority-report-os-brought-to-life/">Hat tip</a> to <a href="http://www.engadget.com">Engadget's</a> <a href="http://www.joshuatopolsky.com/">Josh Topolsky</a> and Jamie.]</p>
<p>Embedded below is a 2007 report on g-speak featuring an interview with Underkoffler.</p>
<p><code>[kml_flashembed movie="http://www.youtube.com/v/WXVNDz9ZabU" width="425" height="350" wmode="transparent" /]</code></p>
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		<title>What is Blog Action Day? A chance to help fight global poverty.</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/what-is-blog-action-day-a-chance-to-help-fight-global-poverty/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/what-is-blog-action-day-a-chance-to-help-fight-global-poverty/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 14:00:06 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/10/15/what-is-blog-action-day-a-chance-to-help-fight-global-poverty/</guid>
		<description><![CDATA[Blog Action Day is, according to its founders, &#8220;an annual nonprofit event that aims to unite the world’s bloggers, podcasters and videocasters, to post about the same issue on the same day.&#8221; In 2007, the issue was the environment. In 2008, the theme is poverty. By coordinating the efforts of many bloggers (more than 10,000 [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://blogactionday.org">Blog Action Day</a> is, according to its founders, &#8220;an annual nonprofit event that aims to unite the world’s bloggers, podcasters and videocasters, to post about the same issue on the same day.&#8221;</p>
<p><a href="http://blogactionday.org"><img src="http://blogactionday.org/img/10498fd4b7e9ee3ed088bc3e5f6c31442ccf716d.jpg" align="left" border="0" /></a></p>
<p>In 2007, the issue was the environment. In 2008, the theme is poverty.</p>
<p>By coordinating the efforts of many bloggers (more than 10,000 different sites, as of this morning), the organizers hope to galvanize improvement in the lots of the world&#8217;s poor. As <a href="http://web.worldbank.org/WBSITE/EXTERNAL/TOPICS/EXTPOVERTY/EXTPA/0,,contentMDK:20153855~menuPK:435040~pagePK:148956~piPK:216618~theSitePK:430367,00.html">measured by the World Bank</a>, substantial improvements have been made since the 1980s.</p>
<p>Even so, one quarter of the world continues to subsist on less than $1.25/day.</p>
<p>Here&#8217;s what you can do to help:</p>
<ul>
<li>Participate in the <a href="http://searchmobilecomputing.techtarget.com/sDefinition/0,290660,sid40_gci1259895,00.html">One Laptop Per Child project (OLPC)</a>. Just head over to <a href="http://www.laptopgiving.org">laptopgiving.org</a>.</li>
<li>Tune in to <a href="http://www.blogtalkradio.com/blogactionday">BlogTalkRadio&#8217;s 12-hour Blog Action Day talkathon</a> to discover how dozens of prominent bloggers and technologists will be helping in the effort.</li>
<li>Support <a href="http://en.wikipedia.org/wiki/Microcredit">microlending</a> efforts at <a href="http://kiva.org/">Kiva.org.</a> Learn more about microcredit, Nobel Prize winner Muhammad Yunus and the Grameen Bank in this Business Week article, &#8220;<a href="http://www.businessweek.com/magazine/content/05_52/b3965025.htm">Can Technology Eliminate Poverty</a>?</li>
<li>Read WebTeacher&#8217;s <a href="http://www.webteacher.ws/2008/10/15/blog-action-day-what-is-a-social-business/">post describing a social business</a> to find out how this form of concerned commerce works.</li>
<li>Donate to or participate in the development of the technologies described at <a href="http://practicalaction.org/">PracticalAction.org</a>. These include  <a href="http://practicalaction.org/?id=energy_expertise#Micro-hydro">micro-hydro plants</a>, <a href="http://practicalaction.org/?id=energy_expertise#Small%20scale%20wind%20power">small-scale wind generators</a>, affordable <a href="http://practicalaction.org/?id=energy_expertise#Solar%20Power">solar lanterns</a> and <a href="http://practicalaction.org/?id=energy_expertise#Biogas">biogas</a> plants.</li>
<li>Learn more in <a href="http://site.blogactionday.org/resources/">online poverty resources </a>listed on BlogActionDay.org.</li>
</ul>
<p>Spread the word!</p>
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		<title>What is spaceo.us?</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/what-is-spaceous/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/what-is-spaceous/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 17:47:13 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/06/18/what-is-spaceous/</guid>
		<description><![CDATA[Tony Clement (CEO) , Rob James (CTO) and Gary Lang (President) at Aegeon Software sat down with me to talk about spaceo.us at the Enterprise 2.0 Show in Boston last week. spaceo.us is a social computing platform for the enterprise that sits on top of existing applications from SAP, Siebel, JD Edwards and others. The [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.aegeon.com.au/spaces/tony_clement">Tony Clement (CEO)</a> , <a href="http://www.aegeon.com.au/spaces/robjames">Rob James (CTO)</a> and Gary Lang (President) at <a href="http://www.aegeon.com.au">Aegeon Software</a> sat down with me to talk about <a href="http://www.aegeon.com.au/spaces/spaceous">spaceo.us</a> at the <a href="http://www.enterprise2conf.com/" target="_blank">Enterprise 2.0 Show in Boston</a> last week.</p>
<p>spaceo.us is a social computing platform for the enterprise that sits on top of existing applications from SAP, Siebel, JD Edwards and others. The video isn&#8217;t short but is worth watching if you&#8217;re interested in collaborative software and mashups for the enterprise. It includes a demonstration and commentary about how social software can be integrated with existing enterprise applications and mashed up with external feeds.</p>
<p>Here&#8217;s the video:</p>
<p><code>[kml_flashembed movie="http://video.google.com/googleplayer.swf?docid=4641523459784523055" width="400" height="326" wmode="transparent" /]</code></p>
<p>Obviously, I still have a long way to go as a videographer, so apologies for the initial angle and any shaky transitions &#8212; but this is worth watching. spaceo.us from</p>
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		<title>What is enterprise 2.0? Cloud computing proponents mix with social software vendors in Boston.</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/what-is-enterprise-20-cloud-computing-proponents-mix-with-social-software-vendors-in-boston/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/what-is-enterprise-20-cloud-computing-proponents-mix-with-social-software-vendors-in-boston/#comments</comments>
		<pubDate>Tue, 10 Jun 2008 17:16:04 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/06/10/what-is-enterprise-20-cloud-computing-proponents-mix-with-social-software-vendors-in-boston/</guid>
		<description><![CDATA[The question of creating an agreed upon definition for enterprise 2.0 continues to come up here on the Boston waterfront, as hundreds of software executives, CIOs, software vendors, media and curious technologists mix and explore the latest in enterprise collaboration technologies at Enterprise 2.0. Zack Church and I collaborated last month to formulate this: Enterprise [...]]]></description>
				<content:encoded><![CDATA[<p>The question of creating an agreed upon <a href="http://whatis.techtarget.com/definition/enterprise-2-0.html">definition for enterprise 2.0</a> continues to come up here on the Boston waterfront, as hundreds of software executives, CIOs, software vendors, media and curious technologists mix and explore the latest in enterprise collaboration technologies at Enterprise 2.0. Zack Church and I <a href="http://itknowledgeexchange.techtarget.com/cio/defining-enterprise-20/">collaborated </a>last month to formulate this:</p>
<blockquote><p>Enterprise 2.0 is the strategic integration of Web 2.0 technologies into an enterprise&#8217;s intranet, extranet and business processes. Enterprise 2.0 implementations generally use a combination of social software and collaborative technologies like blogs, RSS, social bookmarking, social networking and wikis. Most enterprise 2.0 technologies, whether homegrown, free or purchased, emphasize employee, partner and consumer collaboration. Such technologies may be in-house or Web-based. Companies using YouTube for vlogging or a private Facebook group as a modified intranet, for instance, are implementing a form of enterprise 2.0.</p></blockquote>
<p>The conference organizers have formulated the following <a href="http://www.enterprise2conf.com/about/what-is-enterprise2.0.php">definition</a>, loosely based upon Harvard Business School professor <a href="http://blog.hbs.edu/faculty/amcafee/index.php/faculty_amcafee_v3/enterprise_20_version_20/">Andrew McAffee&#8217;s definition for enterprise 2.0</a>:</p>
<blockquote><p>Enterprise 2.0 is the term for the technologies and business practices that liberate the workforce from the constraints of legacy communication and productivity tools like email. It provides business managers with access to the right information at the right time through a web of inter-connected applications, services and devices. Enterprise 2.0 makes accessible the collective intelligence of many, translating to a huge competitive advantage in the form of increased innovation, productivity and agility.</p></blockquote>
<p>So what&#8217;s the story? Buzzword akin to Web 2.0 or something &#8220;real?&#8221;</p>
<p>In a session exploring the state of Enterprise 2.0, however, Dion Hinchliffe offered up one of the best, most succinct definitions to date that moves beyond the specifics to a more overarching purpose:</p>
<p>Enterprise/Web 2.0 is made up of &#8220;networked applications that explicitly leverage network effects.&#8221; &#8212; Tim O&#8217;Reilly.</p>
<p>In this case, a network effect is &#8220;When a good or service has more value the more that other people have it too.&#8221; (Wikipedia)</p>
<p>Here at the conference, over 60 different vendors are demonstrated different kinds of communication and productivity software that creates such network effects by helping workers to collaborate more easily, efficiently and socially. We&#8217;ll be posting videos, articles, interviews and other content over the next two days, as long as the wifi allows. Livestreaming has been balky, due to heavy network use, but you can check in on <a href="http://www.ustream.tv/channel/whatis.com,-live-from-enterprise-2.0">WhatIs.com&#8217;s live conference coverage of Enterprise 2.0 at uStream.com</a> to see if we&#8217;re online. Check back here for more coverage on <a href="http://whatis.blogs.techtarget.com/category/cloud-computing/">cloud computing</a>, Dan Bricklin on SocialText&#8217;s new social spreadsheet or demonstrations of new social software like Newsgator&#8217;s Social Sites 2.0, a plugin that turns MSFT Sharepoint Server into a Facebook-like environment.</p>
<p>If you&#8217;re at the conference floor and would like to demonstrate your software or talk about enterprise 2.0 and social software, feel free to email me at <a href="mailto:ahoward@techtarget.com">ahoward@techtarget.com</a> or send me a tweet at <a href="http://twitter.com/digiphile">@digiphile</a> on Twitter.</p>
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		<title>Video: Sergey Brin speaks about search, Google, and life at UC Berkeley</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/video-sergey-brin-speaks-about-search-google-and-life-at-uc-berkeley/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/video-sergey-brin-speaks-about-search-google-and-life-at-uc-berkeley/#comments</comments>
		<pubDate>Thu, 24 Apr 2008 13:33:03 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/04/24/video-sergey-brin-speaks-about-search-google-and-life-at-uc-berkeley/</guid>
		<description><![CDATA[Google&#8217;s distributed search model is at the foundation of the Internet giant&#8217;s current dominance in search. In the video below, one of Google&#8217;s founders, Sergey Brin, speaks at length about his company. You&#8217;ll need to turn the volume up on this one. [kml_flashembed movie="http://www.youtube.com/v/Ka9IwHNvkfU" width="425" height="350" wmode="transparent" /] It should come as no surprise, therefore, [...]]]></description>
				<content:encoded><![CDATA[<p>Google&#8217;s <a href="http://whatis.techtarget.com/definition/0,,sid9_gci1310902,00.html">distributed search</a> model is at the foundation of the Internet giant&#8217;s current dominance in search. In the video below, one of Google&#8217;s founders, Sergey Brin, speaks at length about his company. You&#8217;ll need to turn the volume up on this one.</p>
<p><code>[kml_flashembed movie="http://www.youtube.com/v/Ka9IwHNvkfU" width="425" height="350" wmode="transparent" /]</code></p>
<p>It should come as no surprise, therefore, that <a href="http://arstechnica.com/news.ars/post/20080113-google-to-jarg-we-didnt-infringe-and-your-patents-stink.html">Google is rejecting claims of patent infringement</a> made in a lawsuit brought by the Jarg Corporation, a Massachusetts-based technology company.</p>
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		<title>Video: Matt Cutts debunks 5 SEO myths</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/video-matt-cutts-debunks-5-seo-myths/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/video-matt-cutts-debunks-5-seo-myths/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 14:58:07 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[Development]]></category>
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		<category><![CDATA[fundamentals]]></category>
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		<category><![CDATA[Internet]]></category>
		<category><![CDATA[IT marketing]]></category>
		<category><![CDATA[resource]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
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		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/04/16/video-matt-cutts-debunks-5-seo-myths/</guid>
		<description><![CDATA[Google&#8217;s Matt Cutts has long since become the blogosphere&#8217;s &#8220;go to guy&#8221; for information on SEO and webmaster guidelines. WhatIs.com&#8217;s Word of the Day today, phantom page, has a link to his commentary on detecting undetectable webspam, for instance. I like the term &#8220;webspam,&#8221; incidentally, as it neatly describes spamming the entire web, as opposed to [...]]]></description>
				<content:encoded><![CDATA[<p>Google&#8217;s <a href="http://www.mattcutts.com/blog/">Matt Cutts</a> has long since become the blogosphere&#8217;s &#8220;go to guy&#8221; for information on <a href="http://searchcio-midmarket.techtarget.com/sDefinition/0,,sid183_gci1003465,00.html">SEO</a> and webmaster guidelines. WhatIs.com&#8217;s Word of the Day today, phantom page, has a link to his commentary on <a href="http://www.mattcutts.com/blog/detecting-more-undetectable-webspam/">detecting undetectable webspam</a>, for instance. I like the term &#8220;webspam,&#8221; incidentally, as it neatly describes spamming the entire web, as opposed to individual inboxes or SMS gateways. The video below features Matt Cutts debunking five different SEO myths. The video is from 2006 but is still quite relevant.</p>
<p><code>[kml_flashembed movie="http://video.google.com/googleplayer.swf?docid=3583760678227172395" width="400" height="326" wmode="transparent" /]</code></p>
<p><code></code>While it&#8217;s true that there are many other SEO bloggers and a burgeoning industry in search engine marketing, none are quite so well placed within the search engine giants nor so willing to share best practices and commentary. Thanks for your contributions to the Web community, Matt.</p>
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		<title>Video: The Geek Squad checks out iVolta&#8217;s wireless charger at Macworld</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/video-the-geek-squad-checks-out-ivoltas-wireless-charger-at-macworld/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/video-the-geek-squad-checks-out-ivoltas-wireless-charger-at-macworld/#comments</comments>
		<pubDate>Thu, 27 Mar 2008 14:42:33 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[entrepeneurship]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[futurism]]></category>
		<category><![CDATA[gadgets]]></category>
		<category><![CDATA[geek]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[interesting]]></category>
		<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[useful]]></category>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/03/27/video-the-geek-squad-checks-out-ivoltas-wireless-charger-at-macworld/</guid>
		<description><![CDATA[Geek Squad&#8217;s Ish Matos examined the demonstration of wireless charging for iPods and cell phones at the iVolta booth at Macworld 2008. [kml_flashembed movie="http://www.youtube.com/v/LWF8m0I0zSU" width="425" height="350" wmode="transparent" /]]]></description>
				<content:encoded><![CDATA[<p><span><a href="http://www.geeksquad.com/">Geek Squad&#8217;s</a> Ish Matos examined the demonstration of <a href="http://searchmobilecomputing.techtarget.com/sDefinition/0,,sid40_gci1307218,00.html">wireless charging</a> for iPods and cell phones at the iVolta booth at Macworld 2008.  </span>  			<span></span><br />
<code>[kml_flashembed movie="http://www.youtube.com/v/LWF8m0I0zSU" width="425" height="350" wmode="transparent" /]</code></p>
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		<title>The death knell for domain tasting?</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/the-death-knell-for-domain-tasting/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/the-death-knell-for-domain-tasting/#comments</comments>
		<pubDate>Mon, 24 Mar 2008 23:24:32 +0000</pubDate>
		<dc:creator>Ivy Wigmore</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[entrepeneurship]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[listings]]></category>
		<category><![CDATA[quotes]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/03/24/the-death-knell-for-domain-tasting/</guid>
		<description><![CDATA[No more free nibbles! ICANN is doing away with the exemption for a twenty-five cent transaction cost on refunded domain names. Which can add up when you register a bazillion domain names. Like spam, domain tasting has to be done in volume to be profitable. According to Jay Westerdal, ICANN&#8217;s act will end the practice [...]]]></description>
				<content:encoded><![CDATA[<p align="left"><a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/03/burger-bite1.gif" title="burger-bite.gif"><img src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/03/burger-bite1.gif" alt="burger-bite.gif" /></a></p>
<p align="left">No more free nibbles! <a href="http://searchsoa.techtarget.com/sDefinition/0,,sid26_gci214011,00.html">ICANN </a>is doing away with the exemption for a twenty-five cent transaction  cost on refunded domain names.</p>
<p align="left">Which can add up when you register a bazillion domain names. Like spam, <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1306822,00.html">domain tasting</a> has to be done in volume to be profitable.</p>
<p align="left"><a href="http://blog.domaintools.com/2008/01/domain-tasting-will-die-in-2008/">According to Jay Westerdal, ICANN&#8217;s act will end the practice within the year.</a></p>
<p align="left">&nbsp;</p>
<p><a href="http://blog.domaintools.com/2008/01/domain-tasting-will-die-in-2008/"> </a></p>
<p><a href="http://www.bobparsons.com/WhyyoucantgetthedomainnameyouwantGoDaddyrescuesRegisterflycustomers.html">In his blog, CEO of GoDaddy.com, Bob Parsons wrote about the magnitude of the problem:</a></p>
<p align="left">&nbsp;</p>
<blockquote><p><a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/03/bob-parsons1.jpg" title="bob-parsons.jpg"><img src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/107/files/2008/03/bob-parsons1.jpg" alt="bob-parsons.jpg" align="right" /></a>Ever wonder why it seems more and more difficult for you to get the domain name you want? Quite often it’s because the domain name <em>tasting</em> and <em>kiting</em> industry is alive, well and running rampant. The practice of domain tasting and kiting continues to rage out-of-control. In February 2007, 55.1 million domain names were registered. Of those, 51.5 million were canceled and refunded just before the 5 day grace period expired and only 3.6 million domain names were actually kept. With the exception of just a few names, 93.5% of those names were registered simply to see how much advertising revenue – paid by big search firms like our <a href="http://www.google.com/corporate/tenthings.html" target="_blank">“do no evil”</a> friends at Google – will generate when they are associated with a one page Web site and related links.</p></blockquote>
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		<title>What is due diligence?</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/what-is-due-diligence/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/what-is-due-diligence/#comments</comments>
		<pubDate>Mon, 03 Mar 2008 21:37:18 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[backup]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[buzzword]]></category>
		<category><![CDATA[compliance]]></category>
		<category><![CDATA[data]]></category>
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		<category><![CDATA[law]]></category>
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		<category><![CDATA[predictive]]></category>
		<category><![CDATA[Silicon Valley]]></category>
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		<category><![CDATA[word meanings]]></category>

		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2008/03/03/what-is-due-diligence/</guid>
		<description><![CDATA[Simply put, it&#8217;s doing in your homework. Just look at this sample M&#38;A due diligence checklist. In IT and the law, of course, the term &#8220;due diligence&#8221; has considerably more precise meanings. WhatIs.com&#8217;s definition for due diligence states it as: &#8230;the process of systematically researching and verifying the accuracy of a statement. In everyday language, [...]]]></description>
				<content:encoded><![CDATA[<p>Simply put, it&#8217;s doing in your homework. Just look at this <a href="http://www.constable.net/participants/giffc/writings/duediligence.html">sample M&amp;A due diligence checklist</a>.</p>
<p>In IT and the law, of course, the term &#8220;due diligence&#8221; has considerably more precise meanings. WhatIs.com&#8217;s <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1283779,00.html">definition for due diligence</a> states it as:</p>
<blockquote><p>&#8230;the process of systematically researching and verifying the accuracy of a  statement. In everyday language, due diligence is synonymous with &#8220;the degree of  effort required by law or industry standard.&#8221;</p>
<p>The term originated in the business world, where due diligence is required to  validate financial statements. The goal of the process is to ensure that all  stakeholders associated with a financial endeavor have the information they need  to assess risk accurately.</p>
<p>When due diligence involves the offering of securities for purchase, as in an  <a href="http://searchcio.stage.techtarget.com/sDefinition/0,,sid182_gci214035,00.html" class="inline">IPO</a>  (initial public offering), specific corporate officers are responsible for the  proper completion of the process&#8230;</p></blockquote>
<p>As is the case with so many other things in life, context matters. In general, due diligence includes the careful identification and evaluation of data sources, identification of potential risks and any other issues relevant to the statement or scenario in question.<br />
Civil litigation and real estate law are even more specific, as you&#8217;ll read in our <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci1283779,00.html">definition</a>.</p>
<p><img src="http://www.sciencecartoonsplus.com/miracle.gif" align="left" height="345" width="275" />IT, as ever, is its own beast.</p>
<p>[Cartoon Credit: <a href="http://www.sciencecartoonsplus.com/">ScienceCartoonsPlus.com</a>]</p>
<p>In the context of information technology, due diligence could mean determining whether a new <a href="http://www.iexbeta.com/wiki/index.php/Windows_Vista_RC_1_Software_Compatibility_List">operating system would be incompatible with important existing legacy applications</a>, if a new developer understands the difference between <a href="http://searchsoa.techtarget.com/sDefinition/0,290660,sid26_gci212418,00.html">Javascript</a> and <a href="http://searchsoa.techtarget.com/sDefinition/0,290660,sid26_gci212415,00.html">Java</a> or <a href="http://searchdatacenter.techtarget.com/news/article/0,289142,sid80_gci1274166,00.html">whether new servers will fit on existing racks in a data center</a>.</p>
<p>Due diligence can also be applied to careful testing of data or network security, disaster recovery preparedness, or any other critical infrastructure asset.</p>
<p>Failure to meet proper due diligence in these areas could leave the organization or client in question open to data breaches or malware infections.</p>
<p>In this sense, completing due diligence can be taken to be completing the steps that are &#8220;industry standard&#8221; in a particular area, like <a href="http://searchsoftwarequality.techtarget.com/sDefinition/0,290660,sid92_gci929671,00.html">penetration testing</a> or other code validation. Software companies that do not meet these goals may be liable for zero-day attacks, customer data breaches or other losses of mission-critical functions that could have been prevented with more stringent preparation.</p>
<p>It&#8217;s might be fair to say, for instance, that if TJX had had a better IT audit that mandated a switch to WAP instead of WEP security, one of the <a href="http://searchsecurity.techtarget.com/news/article/0,289142,sid14_gci1249421,00.html">biggest data breaches in history</a> might have prevented.</p>
<p>Or maybe not.  Either way, the relevant IT guys probably should have done better due diligence before transmitting customer information over a wireless network protected only by weak encryption.</p>
<p>Any DB that doesn&#8217;t do due diligence testing to ensure that a database is recoverable from a major hardware of instance failure is similarly negligent.</p>
<p>There are plenty of examples out there. AstuteDiligence.com hosts a list of more general <a href="http://www.astutediligence.com/Diligence_Horror.htm">due diligence horror stories</a>, with specific company and individual names redacted. There are some classic scenarios listed &#8212; the acquisition of a  software company based upon a flashy demo, good PR and a well-designed website that turns out to be a maker of  <a href="http://whatis.techtarget.com/definition/0,289893,sid9_gci213273,00.html">vaporware</a>.</p>
<p>CFO Magazine ran a feature story back in &#8217;04 about companies that installed safeguards against merger surprises after <a href="http://www.cfo.com/article.cfm/3014827?f=related">due diligence failures</a>.</p>
<p>In many circumstances, of course, due diligence works quite well, as Jan Stafford reported in a story about h<a href="http://searchdatacenter.techtarget.com/news/interview/0,289202,sid80_gci1075615,00.html">ow a bank&#8217;s senior systems architect, sought and found a virtualization technology</a> to help facilitate hardware consolidation and operating expenses low during system upgrades.</p>
<p>As Joseph Bankoff, a partner in the intellectual property and technology practice at law firm King &amp; Spalding in Atlanta <a href="http://www.computerworld.com/news/2000/story/0,11280,42836,00.html">put it</a> in a 2006 Infoworld article on the topic, &#8220;Due diligence is going in and digging a hole in the ground and seeing if there&#8217;s oil, instead of taking someone&#8217;s word on it.&#8221;</p>
<p>After all, you wouldn&#8217;t like it if someone else <a href="http://www.idrinkyourmilkshake.com/">drank your milkshake</a>.</p>
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		<title>Andreesen on the three kinds of platforms, the cloud and the future of the Internet</title>
		<link>http://itknowledgeexchange.techtarget.com/whatis/andreesen-on-the-three-kinds-of-platforms-the-cloud-and-the-future-of-the-internet/</link>
		<comments>http://itknowledgeexchange.techtarget.com/whatis/andreesen-on-the-three-kinds-of-platforms-the-cloud-and-the-future-of-the-internet/#comments</comments>
		<pubDate>Mon, 17 Sep 2007 18:49:18 +0000</pubDate>
		<dc:creator>GuyPardon</dc:creator>
				<category><![CDATA[Amazon]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[buzzword]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[code]]></category>
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		<category><![CDATA[innovation]]></category>
		<category><![CDATA[interesting]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[interoperability]]></category>
		<category><![CDATA[learning]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[operating systems]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[the cloud]]></category>
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		<guid isPermaLink="false">http://whatis.blogs.techtarget.com/2007/09/17/andreesen-on-the-three-kinds-of-platforms-the-cloud-and-the-future-of-the-internet/</guid>
		<description><![CDATA[One of my favorite discoveries of the past year has definitely been Marc Andreessen&#8217;s blog. From the moment he first started posting long, chewy, thoughtful discussions of his thoughts on technology, business and startups (along with wonderful digressions into great new sci-fi writers, Web 2.0, and essential online cheat sheets), Marc has been on the [...]]]></description>
				<content:encoded><![CDATA[<p>One of my favorite discoveries of the past year has definitely been <a href="http://blog.pmarca.com">Marc Andreessen&#8217;s blog</a>. From the moment he first started posting long, chewy, thoughtful discussions of his thoughts on <a href="http://blog.pmarca.com/technology/index.html">technology</a>, <a href="http://blog.pmarca.com/business/index.html">business </a>and <a href="http://blog.pmarca.com/startups/index.html">startups</a> (along with wonderful digressions into <a href="http://blog.pmarca.com/2007/06/top_10_science_.html">great new sci-fi writers</a>, <a href="http://blog.pmarca.com/2007/06/why_theres_no_s.html">Web 2.0</a>, and <a href="http://blog.pmarca.com/2007/06/essential_html_.html">essential online cheat sheets</a>), Marc has been on the must-read list for most of the techie blogosphere.</p>
<p>Now, the famous co-founder of <a href="http://searchwebservices.techtarget.com/sDefinition/0,290660,sid26_gci212640,00.html">Netscape</a> and co-author of the <a href="http://searchwebservices.techtarget.com/sDefinition/0,290660,sid26_gci212593,00.html">Mosaic</a> browser has moved on to <a href="http://www.ning.com/">Ning</a>, a <a href="http://whatis.stage.techtarget.com/definition/0,289893,sid9_gci942884,00.html">social networking</a> startup that&#8217;s jostling with Microsoft, Amazon, Sun, Facebook and others to provide a platform for all manner of distributed applications, all within &#8220;<a href="http://searchnetworking.techtarget.com/sDefinition/0,,sid7_gci211800,00.html">the cloud</a>.&#8221; Amazon even calls their platform the <a href="http://searchservervirtualization.techtarget.com/sDefinition/0,,sid94_gci1230418,00.html">Elastic Compute Cloud</a>, or EC2.</p>
<p>Therein lies the rub. The word platform has become overused to the point of losing any precise meaning. WhatIs.com has long provided two definitions for <a href="http://searchservervirtualization.techtarget.com/sDefinition/0,,sid94_gci212797,00.html">platform</a>:</p>
<blockquote><p>1) In computers, a platform is an underlying computer system on which application programs can run. On personal computers, Windows 2000 and the Mac OS X are examples of two different platforms. On enterprise servers or mainframes, IBM&#8217;s S/390 is an example of a platform.</p>
<p>A platform consists of an operating system, the computer system&#8217;s coordinating program, which in turn is built on the instruction set for a processor or microprocessor, the hardware that performs logic operations and manages data movement in the computer. The operating system must be designed to work with the particular processor&#8217;s set of instructions. As an example, Microsoft&#8217;s Windows 2000 is built to work with a series of microprocessors from the Intel Corporation that share the same or similar sets of instructions. There are usually other implied parts in any computer platform such as a motherboard and a data bus, but these parts have increasingly become modularized and standardized.</p>
<p>Historically, most application programs have had to be written to run on a particular platform. Each platform provided a different application program interface for different system services. Thus, a PC program would have to be written to run on the Windows 2000 platform and then again to run on the Mac OS X platform. Although these platform differences continue to exist and there will probably always be proprietary differences between them, new open or standards-conforming interfaces now allow many programs to run on different platforms or to interoperate with different platforms through mediating or &#8220;broker&#8221; programs.</p>
<p>2) A platform is any base of technologies on which other technologies or processes are built.</p></blockquote>
<p>Fortunately, in <a href="http://blog.pmarca.com/2007/09/the-three-kinds.html">this mammoth post</a>, Andreessen both modifies and adds to these definitions, putting the term in the context of the Internet and then exploring three different levels of online platform: the &#8220;Access API,&#8221; the &#8220;Plug-in API,&#8221; and the &#8220;Runtime environment.&#8221;</p>
<p>As a rather famous <a href="http://instapundit.com/">online pundit</a> often writes,  read the whole thing (RTWT). If you&#8217;re at all interested in programming, online business strategy and the concept of the cloud, you&#8217;ll be glad you did.</p>
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