For TechDay, Gavin Ogden reports on a recent EMC report on the ongoing explosion of digital data:
In 2010 the number of files, images, records and other digital information containers will grow by a factor of 67, a study has said.
The latest EMC-sponsored Digital Universe study has said that the amount of digital information created last year grew 62% over 2008 to 800 billion gigabytes (0.8 Zettabytes).
A zettabyte is the equivalent of:
- A million petabytes — each of which equals a million gigabytes
- A billion terabytes
- A thousand exabytes
- The total storage capacity of 75 billion 16 GB iPads
- All the information in all the academic libraries in the US — times half a million
- The output of every inhabitant of the planet tweeting, non-stop, for a century.
The vast majority of that is unstructured data. Unstructured data (data that isn’t organized into some kind of structure, such as a database) was once like the tree falling in the forest with no one to hear – the information was there but nobody was getting it. But now people are developing apps that can pull information out of all that data.
So the next question is “What comes after a zettabyte?” Turns out it’s a yottabyte. Even though I’m pretty sure they thought they were done when they got to zettabytes, because they’re named for the last letter of the alphabet. Anyway, they back-tracked to “Y” and then skipped back to “B” for “brontobyte.” I’m guessing named for the brontosaurus, which was one of the bigger dinosaurs.
Writing today about desktop supercomputers and looking back to the systems of the last century, when a teraflop used to be fast.
The first supercomputer capable of teraflop performance (able to perform a trillion floating point operations per second) was the Cray T3E-1200E, in 1998. It took desktop supercomputers about a decade longer to attain that speed. However, teraflop systems of the late 1990s couldn’t quite fit on a desktop — they had a footprint the size of a room.
Anyway, now high-performance supercomputers have broken the petaflop barrier. And people are talking about mobile phone supercomputing. Yup, we’re living in the future.
Although human error has traditionally been the cause of more data breaches than attacks, the tipping point has apparently been reached.
Marcia Savage reports on the changing trend:
According to a new report, in 2009, malicious attacks accounted for more of the reported data security breaches than human error, a trend that has not been seen in the past three years.
Hacker attacks or theft by nefarious insiders made up 36.4% of 354 reported data security breaches last year, compared to 27.5% caused by accidental exposure or lost data, according to the 2009 Identity Theft Resource Center Breach Report, which was released Friday. The San Diego, Calif.-based nonprofit ITRC, which collects publicly available information about data security breaches, has been tracking how breaches occur for the past three years.
“It isn’t surprising,” said Linda Foley, ITRC founder. “We’ve been saying for a long time that the thieves are becoming more sophisticated.”
As I mentioned in my 2008 Valentine’s Day post, scientists are the geek’s real heartthrobs. David Friedman put together a great collection of printer-ready Valentines featuring Carl Sagan, Einstein, Marie Curie and many others.
You might also like to check out our former Assistant Editor Alex Howard’s Valentine’s advice for Geeks. It’s also from 2008 but its appeal is timeless. Especially that original Internet Love Song.
Then, check out your Latin Lover quotient with our quiz. Will you be able to say “Veni, vidi, vici?”
We’ve also got a special Valentine’s grammar post about affect vs. effect and amorous cats and a little Valentine’s trivia. Do you know what famous writer composed the first Valentine’s verse?
Some of the comments on the Valentines page are priceless too. I especially liked the guy who said he didn’t think that any of them were likely to help him further his DNA (if ya know what he means).
You never know, though some of us really like geeky guys with a sense of humor. Serious smarts + corny jokes = we heart you.
Happy Valentine’s Day!
Save money and go viral (or “How to get the blogosphere to market your product better than you ever could have.”)
Jobs has a strong understanding of how the web has changed the game; he knew that blogs and journalists had endlessly speculated about the product he would reveal and Apple built up the anticipation even further with banners hinting at “something in the air”. Tech blogs created tags for the Air and anticipation continued to ratchet up – modern consumers were rabid for news about a product they actually had to wait for. Jobs’s keynote at Macworld was masterful. Using his informal style (he knew he was also speaking to nerds in their boxer shorts across the world) and a simple presentation that emphasized the visual wow factor of the Air’s design (what tech bloggers and their readers were most likely to drool over), Jobs nailed the big reveal. Having the Air be the last product in the last speech mirrored the secretive feel of the product and lathered up tech writers even more. Apple wanted people to know about their product – but by making it seem like they were trying to keep it secret they made it more enticing.
So did the product live up to the build-up?
The Air really did not live up to its hype, but its hype was groundbreaking in its magnitude. Google trends shows the Macbook Air never again came remotely close to the level of interest they manufactured around that keynote address.
The Whatis.com Word of the Day today is MacBook Air.
Here’s what Alex had to say:
As the year ended, many tech pundits and publications naturally made lists of the “Top Tech Stories of the Decade.” My colleague Barb Darrow said good riddance to a bad decade.
The iPhone: Apple redefines a market, again
Gates moves on … baby boomers, move over!
The rise of the botnets: Security tops Web worries
The battle over Facebook: Social networking hits prime time
Vista delays …. and launches
Google superstar HP ties the knot with Compaq
Apple launches the iPod, and gets back on track
Microsoft is busted Dotcom deathwatch
Slideshow of same:
1. Google launches Adwords and becomes tech’s most important company
2. Apple unveils iTunes
3. Microsoft and the feds make a deal
4. Pffft goes dotcom bubble
5. Apple releases iPhone, changes mobile tech
6. Yahoo plays Hamlet with search
7. Craigslist & slow fade of newspapers
8. Google acquires YouTube, legitimizes social media
9. Gates retires
10. HP acquires Compaq
10. iPod Crushes Internet Music Piracy (Wrong! -me)
9. YouTube Goes from 0 to 60 in a Click
8. Wi-Fi Takes to the Skies
7. Laptops Get Smaller and Super Cheap
6. Humans Meld with Machines
5. Stem Cells Found in New Sources
4. People Take Action Via Social Networking Web Sites
3. Scientists Create First Synthetic Bacterium
2. Google Becomes a Verb
1. Human Genome Mapped
ZDnet’s list was shorter and gave the nod to Google as well.
1. Apple was big, but Google was bigger.
2. The Apple renaissance.
3. Larry Ellison is a genius: bought PeopleSoft, Siebel, BEA and Sun.
4. Social networking
5. Software as a service emerged
My list? if we limit it to IT, then the top stories are clear. (If we include technology, then Discovery’s list deserves more consideration.)
10. YouTube changes how we watch video
9. Craigslist breaks down e-commerce barriers, disrupts newspapers
8. Mobile broadband and wifi move users closer to pervasive computing
7. Tech gets SaaS-sy, moves into the cloud at Amazon, Google, Salesforce.com
6. M&A: Oracle grows by acquisition, HP-Compaq merge, IBM goes shopping
5. Microsoft settles antitrust suit, finally releases Vista, then Windows 7
4. Dotcom bubble deflates, replaced later by Web 2.0 bubble
3. Social networking redefines how people relate, do business online
2. Apple redefines mobile computing, media and software distribution
1. Google emerges, finds a business model, organizes the world’s info. And more…
We just about crossed emails. In mine, I asked Alex what he saw as the top tech stories of the decade. And in his, he said he’d already prepared this list. Synchronicity and auld lang syne — what could be nicer?
Kate Nasser responds:
“Glad you liked my suggestion of aka “people skills”. I read your reply and saw you asked what would I classify “optimism” etc… You call it intrapersonal which could work as a label. I see it this more an “attitude” which translates into skills that you use with other people. So something like optimism is an outlook/attitude and when you use it to lead, serve, communicate etc… then those are people-skills.”
a)Bravo for having this message out there b)Love your analogy that soft skills are skills you use everywhere yet hard skills tend to be focused on one area/task c)SUGGESTION – you might considering an “also known as” “Soft skills also known as people-skills are mechanism for living and succeeding.”
Over time if we can change the common name from soft skills to people-skills — people will see these skills as inherent to daily living. “Soft” will always have a comparative meaning and some will therefore see these skills as less important than hard skills. Also soft can be a tough word for certain personality types (e.g. Drivers) and (some) men to accept.
Clearly, there’s a case to be made for using “people skills” rather than “soft skills” — at least for the interpersonal ones, like friendliness. What about intrapersonal skills though — optimism, for example, helps you get along with people, but indirectly. Is optimism a people skill? What do you think?
Kate Nasser is a people skills coach. You can follow her on Twitter.
“With backscatter, when you scan, you’d see a silhouette of the body. You could see whatever was on the outside of the body, on the surface of the body or anything sewn into the lining of your coat. It would show up as kind of a gray mass.”
In an interview for the Detroit Free Press, airline security expert Douglas Laird dismisses privacy concerns. “I believe we have to give up some rights for the safety of everybody,” he said. At the same time, however, he realizes that not everyone sees things the same way. “It’s a real nerve that you touch when you mention that.”
“Someday, we’ll tell our grandchildren how we had to drive around town looking for a coffee shop when we needed to get online, and they’ll laugh their heads off.” ~ David Pogue
Like others of his generation, Pogue marvels at the idea of a portable wireless broadband connection although he knows that the gol-durned kids of the future will take such wonders totally for granted.
As is only fair, I guess, for the way we laughed at our parents’ fascination with the paper shredder.
Pogue bemoans the pre-MiFi state of affairs:
Getting online isn’t impossible, but today’s options are deeply flawed. Most of them involve sitting rooted in one spot — in the coffee shop or library, for example. (Sadly, the days when cities were blanketed by free Wi-Fi signals leaking from people’s apartments are over; they all require passwords these days.)
I’m going to get one. If I have to sell my Victrola to do it.