Voices of CRM:

social networks

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September 5, 2012  8:24 PM

Salesforce.com no longer wants to be The Social Enterprise



Posted by: Albert McKeon
Benioff, Salesforce.com, social marketing, social media, social monitoring, social networks

After prompting the objections of just about every business and non-profit organization, Salesforce.com has dropped its attempt to trademark the phrase "social enterprise." The cloud-based CRM software company

August 13, 2009  7:37 PM

Social-ized CRM



Posted by: Barney Beal
social crm, social networks, Twitter

If you live somewhere in the United States there's a pretty good chance a member of Congress has been in your area holding a town hall meeting. And there's a pretty good chance you heard someone screaming that President Obama's plan for national health insurance was "Socialism" or "Socialized...


July 27, 2009  3:16 PM

Jill Dyché on managing customer data, social media



Posted by: Barney Beal
CRM implementation, social networks

Jill DycheManaging customer data has always been a critical factor...


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