Voices of CRM:

November, 2011

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November 18, 2011  8:01 PM

Customer experience management speak: The facts are in the fluff

Rosemary Cafasso Profile: Rosecafasso

A recent webinar entitled The New Experience Economy, presented 20 industry experts offering insights on what companies need to do get their customer experience management programs in shape. The webinar, produced by ThoughtLead and sponsored by ClickFox , a maker of customer data...

November 10, 2011  8:13 PM

Companies missing out on strategic social CRM

Rosemary Cafasso Profile: Rosecafasso

Many companies are running lukewarm social CRM programs and squandering strategic social opportunities because they are spending too much time in reactive mode - monitoring social conversations and protecting the brand. A new Forrester Research Inc. report shows that the...


November 7, 2011  7:17 PM

CRM Idol – The Winners

Barney Beal Barney Beal Profile: Barney Beal

The results are in and some congratulations are in order. So, congratulations to Get Satisfaction, the winner of CRM Idol for the Americas, and

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