Your customers are interested in network optimization, too - Telecom Timeout
» VIEW ALL POSTS Mar 20 2009   2:40PM GMT

Your customers are interested in network optimization, too



Posted by: Michael Morisy
WAN, network optimization, services

Service providers aren’t the only one’s interested in network optimization.

As I’m continuing work on our telecom network optimization series, I came across a piece TelephonyOnline about how “demand for WAN optimization as a managed service is growing in an enterprise market,” driven by companies seeking to better utilize the bandwidth they’re paying for, along with reducing latency in their business processes.

WAN optimization is particularly popular with large enterprises and firms that pass around huge data files, like medical researchers, architects, and engineers.

And while carriers get to charge for the service, TelephonyOnline also pointed out some side benefits for the service provider.

WAN optimization also frees up capacity on the service provider’s network. “It helps the service provider, and they’re able to [sell it] as a premium service they can charge more for,” said Matthias Machowinski, directing analyst for enterprise voice and data for Infonetics Research.

If you want to know more about the enterprise demand for WAN acceleration, we’ve recently launched a whole site devoted to the WAN with special sub-categories that will be particularly useful: SearchEnterpriseWAN.com’s section on Telecom Services and on WAN Optimization and Performance.

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