Telecom Timeout

Apr 19 2010   11:34AM GMT

Mobile appliance growth changes mobile network planning

Kate Gerwig Kate Gerwig Profile: Kate Gerwig

You’d think the wild growth in mobile device traffic would mean wireless operators are in the money, as the popular Depression song said. But the stress that traffic is putting on wireless networks is causing depression instead because the money isn’t rolling in. So much content can be accessed for free on the Internet that operators find themselves in the lose/lose situation of investing billions to upgrade their infrastructure to 4G when the payback isn’t clear.

Wireless network planning is more critical now than ever, and telecom consultant Tom Nolle takes a thorough look at the issues and potential solutions in a two-part article on how the
mobile appliance explosion is changing mobile network planning
, especially when operators have to calculate how much to invest in new technology if the ROI is marginal.

And things are getting curiouser and curiouser as the broadcast industry is hatching plans to target mobile devices with more content, which may take some of the pressure off wireless networks. Catch up on why broadcasters are suddenly embracing that idea.

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