Are you planning your cloud Database as a Service strategy?

So much has been written about cloud technology, cloud servers, cloud hosting, cloud services, cloud architecture, cloud storage, cloud yoga, clouds on ice. But how much do we hear about cloud databases? Not enough. Yes, Amazon and Rackspace offer cloud database services, and some other cloud providers are jumping into the Database as a Service arena, but it’s a complicated business that takes most providers out of their comfort zones.

It’s time to change that, people, because what do cloud applications need to keep paying customers happy? That’s right…data. And data lives where? That’s right…in databases. Beyond the mundane trivialities like “applications need data,” something else will ignite cloud provider interest in DBMS capabilities and Database as a Service — they’re likely to become cloud differentiators this year as the cloud falls to earth and gets real.

No matter what kind of cloud service you’re offering now or plan to offer, you’re going to need a well-considered database strategy. And because we’re here merely to serve, our featured article this week is on growing your cloud services by planning your database strategy No no. You don’t have to thank us; we’re just trying to help.