System i Blogger

Jul 28 2008   2:20PM GMT

Microsoft looks to ‘Mojave’ to revive Vista’s image



Posted by: David Vasta
Tags:
Microsoft
Microsoft Windows
Windows Vista

Link to Article

After months of searching for ways to defend its oft-maligned Windows operating system, Microsoft may just have found its best weapon: Vista’s skeptics.

Spurred by an e-mail from someone deep in the marketing ranks, Microsoft last week traveled to San Francisco, rounding up Windows XP users who had negative impressions of Vista. The subjects were put on video, asked about their Vista impressions, and then shown a “new” operating system, code-named Mojave. More than 90 percent gave positive feedback on what they saw. Then they were told that “Mojave” was actually Windows Vista.

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