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» VIEW ALL POSTS Dec 9 2010   9:26PM GMT

Eminem + Avatar = desktop virtualization ad, of course



Posted by: Colin Steele
Tags:
Colin Steele
Desktop virtualization
Parallels

Video is a very popular marketing medium in the virtualization world. Some vendors use videos to take shots at competitors, like the infamous “Microsoft Mythbusters” video against VMware. Other times videos are used for nefarious reasons, like the controversial Hyper-V crash video. And IT guys even use video to show off their mad skillz.

Recently, Parallels took the concept of the virtualization marketing video to a new level in terms of creativity, special effects and a degree of weirdness. It combines an Eminem song parody, Avatar-like blue people and a fight between Steve Jobs and Steve Ballmer — all in an attempt to show the benefits of running Windows apps on a Mac with Parallels virtualization. (The chorus goes, “I’m not ashamed/of my PC/but Macintosh/is so sexy.”)

But really, words can’t do this thing justice:

[kml_flashembed movie="http://www.youtube.com/v/SlUGAhKHoyM" width="425" height="350" wmode="transparent" /]

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