Comments on: Which way to Web 2.0? http://itknowledgeexchange.techtarget.com/sap-watch/which-way-to-web-20/ A SearchSAP.com blog Mon, 23 Nov 2009 09:08:07 +0000 http://wordpress.org/?v=2.6.2 By: Jon Reed http://itknowledgeexchange.techtarget.com/sap-watch/which-way-to-web-20/#comment-841 Jon Reed Fri, 31 Oct 2008 06:48:05 +0000 http://sap.blogs.techtarget.com/2008/10/30/which-way-to-web-20/#comment-841 I don't know yet the answers to big picture questions about Web 2.0 for the enterprise and how it will fare in a down economy. My own two cents, for what it's worth, is that Web 2.0 ventures that seem to create a better way of interacting with customers or serving those that sell to them, will do well in this economy. An example might be Oracle's "Social CRM," which is heavily influenced by social media and is designed to conquer the longstanding issue of salespeople's resistance to the "Sales Force Automation" systems they are supposed to be using. :) But as far as LinkedIn is concerned, I would say that SAP's financial involvement in LinkedIn is certainly a message to me, as someone who is involved in SAP's ecosystem and also a bit on LinkedIn, that it's a good idea for me to continue to put some time into LinkedIn networking and establishing a presence there. So, this news has some personal implication to me, as I was feeling a bit hesitant about investing too much time in LinkedIn until some of their financial "seed money" issues had been resolved. Now I feel a renewed confidence and sense that my time invested in LinkedIn networking as part of my connection to the broader SAP community is likely to be time well spent. - Jon Reed - I don’t know yet the answers to big picture questions about Web 2.0 for the enterprise and how it will fare in a down economy. My own two cents, for what it’s worth, is that Web 2.0 ventures that seem to create a better way of interacting with customers or serving those that sell to them, will do well in this economy. An example might be Oracle’s “Social CRM,” which is heavily influenced by social media and is designed to conquer the longstanding issue of salespeople’s resistance to the “Sales Force Automation” systems they are supposed to be using. :)

But as far as LinkedIn is concerned, I would say that SAP’s financial involvement in LinkedIn is certainly a message to me, as someone who is involved in SAP’s ecosystem and also a bit on LinkedIn, that it’s a good idea for me to continue to put some time into LinkedIn networking and establishing a presence there. So, this news has some personal implication to me, as I was feeling a bit hesitant about investing too much time in LinkedIn until some of their financial “seed money” issues had been resolved. Now I feel a renewed confidence and sense that my time invested in LinkedIn networking as part of my connection to the broader SAP community is likely to be time well spent.

- Jon Reed -

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