SAP sustainability

SAP not only talks the talk of sustainability, it walks the walk

SAP continued to make its case for sustainable action at SAP TechEd 2009 in Phoenix, revealing some interesting  ways of monitoring carbon reduction and predicting possible cost savings through sustainability practices. And while it’s clear that SAP sees a market opportunity, it’s also clear that it’s practicing what it preaches — and people are listening.

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What’s next for SAP sustainability?

Last month, SAP was named the highest-ranked software company in the 2009 Dow Jones Sustainability Indexes for the third time. This is good news for SAP, but hardly surprising, given SAP’s focus on sustainability and endorsing a “green” life.

This past May, SAP outlined its sustainability strategy at Sapphire in Orlando. The vendor explained how its approach to ‘going green’ focuses more on the business benefits rather than the environmental benefits alone.

If it’s the business benefits SAP is interested in, things should roll out nicely, at least according to a new report by IDC Manufacturing Insights titled Seeing the Business Benefits of Sustainability: Revenue, Profit and Inventory Management.

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SAP maps out its sustainability strategy at Sapphire

Having just returned from my first up-front exposure of the SAP world at Sapphire this week, I’m left to sort though all of the sessions and news announcements to see what I thought was the most interesting. At first thought, I’d have to say it was the company’s approach to sustainability.

The idea of “going green” is nothing new for the company; late last year, SAP said it wanted to help its customers drive corporate sustainability with its ERP software. But it was SAP’s approach, which leans more towards the business benefits of sustainability rather than the environmental, that grabbed my interest during a roundtable session Wednesday.

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