The executives and staff at 5th Gear Solutions, a value added reseller (VAR) of Business One software, have gotten a little clever.
The consultancy, which caters to manufacturers, recently signed on to sell Business One Fourth Shift Edition, as an expansion of its software business. David Payne, who is president of 5th Gear, also runs Advanced Systems Integration, a reseller of Microsoft Dynamics AX software.
Payne and his staff recreated the look and feel of SAP’s Website for 5th Gear. The navigation page, links, etc. are all similar. Even the SAP logo is used at the bottom right hand corner of the page.
Jeff Onesto, a business development executive at 5th Gear, said the site went live about two weeks ago.
“The idea is to take advantage of the ecosystem,” Onesto said. “SAP has created a lot of amazing processes, so why recreate the wheel?”