Overheard: Word of the Day

Oct 18 2012   2:03PM GMT

Word of the Day: social media management software (SMMS) definition

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

“I was lucky enough to be in the audience yesterday for the introduction of Salesforce’s new product, Marketing Cloud. Based on the demo, I believe Marketing Cloud has just taken the top spot among Social Media Management Software (SMMS) companies like Sprinklr and Expion.”Shel Holtz

Today’s WhatIs.com Word of the Day is social media management software (SMMS), a genre of software tools that will help you manage your social media presence.

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