Overheard in the tech blogosphere:

Vendors

Jul 20 2008   1:01PM GMT

Overheard: Feature lust can be a bad thing



Posted by: Margaret Rouse
buzzwords, Vendors, Storage, virtual provisioning
chuck_hollis1.jpg Look, I fully understand being enamored with a new feature or a new technology. I have succumbed to that siren song more times than I can count.And we, as vendors, don’t make the situation any better, do we?

But I’ve learned — the hard way — that “outcome lust” is a far better thing than “feature lust”.

Chuck Hollis, Feature Lust By Storage People

And then the truth came out … they were severely under the gun to cut IT expenses (who isn’t?) and thought that thin (virtual) provisioning might be a great way to do it.

As IT battens down for rough seas, this is the kind of guy I’d want captaining our ship. I salute you, Chuck Hollis.

Feb 11 2008   3:37PM GMT

Overheard: We’re locking you in for your own good — the world is a dangerous place.



Posted by: Margaret Rouse
Technology, Apple, Vendors, Security
bruce_schneier.jpg With enough lock-in, a company can protect its market share even as it reduces customer service, raises prices, refuses to innovate and otherwise abuses its customer base.

It should be no surprise that this sounds like pretty much every experience you’ve had with IT companies: Once the industry discovered lock-in, everyone started figuring out how to get as much of it as they can.

Bruce Schneier, With iPhone, ‘Security’ Is Code for ‘Control’


Jan 22 2008   2:39AM GMT

Overheard: Why marketers love virtual trade shows



Posted by: Margaret Rouse
Vendors, Marketing
janet_meiners.gif Online marketers are fans of virtual events because it costs less and often results in more targeted leads. The virtual version of trade shows don’t usually completely replace regular trade shows but are a way to cut costs or add value. Perhaps the biggest advantage of a virtual trade show is that you can track what people at your event do.

Janet Meiners, Trade Shows Go Virtual