Overheard: Word of the Day

A Whatis.com blog

» VIEW ALL POSTS Jan 12 2008   3:20PM GMT

Overheard: Social media and the enterprise? Not yet



Posted by: Margaret Rouse
Tags:
IT department
social media
Web 2.0
shel_israel.jpg The IT guy is someone my heart goes out to, because he’s got an extremely difficult job. People who he reports to see him as a cog in progress and a drain of money; the people he’s supposed to serve see him as a bottleneck.

Shel Israel, as quoted in Naked IT: Shel Israel on social media and IT (includes podcast)

Michael Krigsman writes: The Global Neighborhood interviews [sponsored by SAP] point toward the future, to a time when the enterprise embraces social media as a mechanism to enhance communications. However, that time has not yet arrived, and for the moment, social media remains an interesting curiosity for most large enterprises. On the other hand, forward-thinking organizations are studying how to integrate social media, minimizing disruption wherever possible, to gain its benefits.

I agree with Michael. Until social media translates directly into dollars, we’ll be stuck with the status quo. The legacy systems already in place are just to big, complicated and expensive to mess with — and the IT guy would be the last person on the planet to ask for more on his plate.

BTW, I love the tag line for Michael’s blog IT Project Failures. “Rearranging the deck chairs.”

 Comment on this Post

 
There was an error processing your information. Please try again later.
Thanks. We'll let you know when a new response is added.
Send me notifications when other members comment.

REGISTER or login:

Forgot Password?
By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Forgot Password

No problem! Submit your e-mail address below. We'll send you an e-mail containing your password.

Your password has been sent to: