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	<title>Comments on: Ways technology can build business value</title>
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	<description>It’s like building a 747 while in flight.</description>
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		<title>By: ekardris</title>
		<link>http://itknowledgeexchange.techtarget.com/modern-network-architecture/ways-technology-can-build-business-value/#comment-76</link>
		<dc:creator>ekardris</dc:creator>
		<pubDate>Fri, 16 Nov 2012 23:14:35 +0000</pubDate>
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		<description><![CDATA[I think it&#039;s amazing how a product made of 1&#039;s and 0&#039;s can be such an emotional purchase.  Yet look at the conflict between products by Microsoft, Apple and even open source.  The lines are drawn and emotion is definitely a component of the IT purchase.  Thanks for your comment.]]></description>
		<content:encoded><![CDATA[<p>I think it&#8217;s amazing how a product made of 1&#8242;s and 0&#8242;s can be such an emotional purchase.  Yet look at the conflict between products by Microsoft, Apple and even open source.  The lines are drawn and emotion is definitely a component of the IT purchase.  Thanks for your comment.</p>
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		<title>By: spintreebob</title>
		<link>http://itknowledgeexchange.techtarget.com/modern-network-architecture/ways-technology-can-build-business-value/#comment-75</link>
		<dc:creator>spintreebob</dc:creator>
		<pubDate>Thu, 15 Nov 2012 03:39:08 +0000</pubDate>
		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/modern-network-architecture/?p=480#comment-75</guid>
		<description><![CDATA[Something only has value if others want it.&#160; A stock has value to the extent others want it and are willing and able to pay for it.&#160; Hardware, software, food, clothing have value this way.&#160; The best hardware is worthless without software and vice versa.&#160; Some people are willing, able and want&#160;to pay for &#160;things based on logic only.&#160; Some on emotion only.&#160; Most of us on a mix of logic and emotion.&#160; But in IT, the emotion to buy the product du juor seems to dominate.]]></description>
		<content:encoded><![CDATA[<p>Something only has value if others want it.&nbsp; A stock has value to the extent others want it and are willing and able to pay for it.&nbsp; Hardware, software, food, clothing have value this way.&nbsp; The best hardware is worthless without software and vice versa.&nbsp; Some people are willing, able and want&nbsp;to pay for &nbsp;things based on logic only.&nbsp; Some on emotion only.&nbsp; Most of us on a mix of logic and emotion.&nbsp; But in IT, the emotion to buy the product du juor seems to dominate.</p>
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