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	<title>ITKE Community Blog &#187; Google Apps</title>
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		<title>GMail fails, but will Google Guerrillas back down?</title>
		<link>http://itknowledgeexchange.techtarget.com/itke-community-blog/gmail-fails-but-will-google-guerrillas-back-down/</link>
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		<pubDate>Tue, 01 Sep 2009 21:50:17 +0000</pubDate>
		<dc:creator>Michael Morisy</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[GMail]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Apps]]></category>
		<category><![CDATA[Google Guerrillas]]></category>
		<category><![CDATA[User Revolt]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/itke-community-blog/?p=771</guid>
		<description><![CDATA[I just posted yesterday about the dangers of ditching IT for Google, and the Big G makes the point better than I ever could: GMail, the 3rd most popular web e-mail service, went down today for a while, with spotty communication as to why and little information in terms of problem resolution. Now, GMail and [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/ivanlanin/2760849340/"><img class="alignright size-full wp-image-775" src="http://farm4.static.flickr.com/3001/2760849340_4c12a99fcc.jpg" alt="" /></a>I just posted yesterday about the <a href="http://itknowledgeexchange.techtarget.com/itke-community-blog/would-shakespeare-slice-up-the-sever-admin/">dangers of ditching IT for Google</a>, and the Big G makes the point better than I ever could: GMail, the 3rd most popular web e-mail service, went down today for a while, with <a href="http://www.techcrunch.com/2009/09/01/gmail-now-really-down-can-i-get-my-email-back-please/">spotty communication as to why</a> and little information in terms of problem resolution.</p>
<p>Now, GMail and Google&#8217;s other services likely have better uptime than many IT organizations, but as the author of TechCrunch&#8217;s article noted, Googles Guerrillas were having a tough time:</p>
<blockquote><p>I use Apps For Domain for everything &#8211; my contacts, my email, my todo list, my chat, my documents and more recently, my phone. As soon as it went down, I noticed in less than a second. I am now completely stuck, after a few months of being impressed by how I was able to run my entire life on Google.</p>
<p>It is not just the frontend that is down, but also the backend IMAP and POP servers (Update: they are up, but slow). This is a huge fail for Google, considering how admired they are for all the technology they have built internally to scale out their applications.</p></blockquote>
<p>Most IT organizations would at least provide prioritization of business critical services, along with a trouble ticketing system to assess what is down where. With GMail, on the rare occasion it does go down, it goes down in a very big way.</p>
<p>Now the question is, will this dissuade any of the <a href="http://itknowledgeexchange.techtarget.com/itke-community-blog/is-your-it-department-fighting-google-guerillas/">Google Guerrillas</a> that recently wanted to <a href="http://itknowledgeexchange.techtarget.com/itke-community-blog/would-shakespeare-slice-up-the-sever-admin/">chuck IT in favor of a user-ocracy</a>?</p>
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		<title>Is your IT department fighting Google guerillas?</title>
		<link>http://itknowledgeexchange.techtarget.com/itke-community-blog/is-your-it-department-fighting-google-guerillas/</link>
		<comments>http://itknowledgeexchange.techtarget.com/itke-community-blog/is-your-it-department-fighting-google-guerillas/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 18:05:21 +0000</pubDate>
		<dc:creator>Michael Morisy</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Apps]]></category>
		<category><![CDATA[Google Guerrillas]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/itke-community-blog/?p=704</guid>
		<description><![CDATA[Google&#8217;s &#8220;Go Google&#8221; campaign is well underway, having kicked off at the beginning of the month with a series of plus-sized billboards in strategic cities, the now almost mandatory Twitter hashtag campaign and some major customer announcements, including Motorola&#8217;s mobile devices unit. The must cunning strike, however, might be a series of cheeky, innocuous-seeming posters: [...]]]></description>
				<content:encoded><![CDATA[<p>Google&#8217;s &#8220;Go Google&#8221; campaign is well underway, having kicked off at the beginning of the month with a series of <a href="http://www.techcrunch.com/2009/08/02/google-launches-a-major-offensive-against-microsoft-with-going-google/">plus-sized billboards</a> in strategic cities, the now almost mandatory <a href="http://search.twitter.com/search?q=%23gonegoogle">Twitter hashtag campaign</a> and some major customer announcements, including <a href="http://www.youtube.com/watch?v=56ETTYvGsg4">Motorola&#8217;s mobile devices unit</a>. The must cunning strike, however, might be a series of cheeky, innocuous-seeming posters:</p>
<p style="text-align: left"><a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/24/files/2009/08/gogoogle.jpg" target="_blank"><img class="aligncenter size-medium wp-image-703" src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/24/files/2009/08/gogoogle.jpg" alt="" width="221" height="288" /></a></p>
<p style="text-align: left">It&#8217;s not <em>quite </em>inciting an all-out user revolt, but anonymous postering, cryptic typewriter text and the imperative demands all break the mold in how IT projects are usually handled: It&#8217;s more <em>V for Vendetta</em> than white paper analysis and staged roll outs.</p>
<p style="text-align: left">Have you felt the heat from users? Does it strike you as a cry for freedom from clunky, expensive apps or a call to IT anarchy?  I&#8217;m curious as to your thoughts, either in the comments below, to <a href="mailto:mmorisy@techtarget.com">michael@itknowledgeexchange.com</a>, or on <a href="http://twitter.com/morisy">Twitter at @morisy</a>. In the meantime, perhaps V himself can give voice to those guerrilla user&#8217;s demands:</p>
<p style="text-align: center"><code>[kml_flashembed movie="http://www.youtube.com/v/chqi8m4CEEY" width="425" height="350" wmode="transparent" /]</code></p>
<p style="text-align: center"><a href="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/24/files/2009/08/gogoogle.jpg" target="_blank"><br />
</a></p>
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