What are best practices for selling Software as a Service (SaaS)?

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SaaS
Systems Channel
You've heard of SaaS, but how do you make money from it? Our SearchSystemsChannel.com expert has some advice on selling SaaS. Do you agree with his advice? Why or why not?

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SaaS is for the most part, still a big bet if you will, so I think that we are getting a little ahead of ourselves in thinking that there are “best practices” for its monetiziation. I do think that the ideas presented in the article make sense. The truth is that these principles have been applicable for a long time (think: repeatable processes). It is always more efficient catering to the needs of the proverbial 80% of the market, than the 20% with special needs. Hence the saying, “the needs of the many outweight the needs of the few”.

For the moment, I think that the immediate challenge is developing the infrastructure needed to enable software utilitization, which will be heavily based on virtualization technology, while the specifics of how to make a buck at it are worked out.

It is an interesting topic to say the least and I expect that we will all be hearing more about it, as well as impact and be impacted by it, in the not so distant future.

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