Often used marketing terms
I’ve also been hearing a lot of people around the office talk about a few terms and I’m not too sure what they’re talking about. Could you explain? Impressions Conversion Rate Lead Scoring Lead Routing Positioning Statement
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| October 29, 2012 8:12 AM
Marketing Technology
I’ve also been hearing a lot of people around the office talk about a few terms and I’m not too sure what they’re talking about. Could you explain? Impressions Conversion Rate Lead Scoring Lead Routing Positioning Statement
Marketing Acronyms
I’m new to marketing and I’m seeing a lot of acronyms that I don’t know what they stand for in marketing, but know non-marketing terms with the same letters. Below are a few of the ones I see a lot: CPM CPC CTR CPA PPC CRM SEO/SEM (is this the same thing?) Can you help clarify [...]
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| October 29, 2012 8:02 AM
Marketing Technology
I’m new to marketing and I’m seeing a lot of acronyms that I don’t know what they stand for in marketing, but know non-marketing terms with the same letters. Below are a few of the ones I see a lot: CPM CPC CTR CPA PPC CRM SEO/SEM (is this the same thing?) Can you help clarify [...]
What is performance-based marketing?
Can someone please explain to me what performance-based marketing is?
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| October 30, 2012 7:51 AM
Marketing Technology
Can someone please explain to me what performance-based marketing is?
Measuring the ROI of PR and advertising
How can we measure the ROI from our advertising and public relations efforts? Is there an algorithm or metric to measure the success?
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| October 29, 2012 7:48 AM
Marketing Technology
How can we measure the ROI from our advertising and public relations efforts? Is there an algorithm or metric to measure the success?
Managing a multi-channel structure
How can we establish multiple channels and yet manage channel conflict?
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| October 29, 2012 7:39 AM
Marketing Technology
How can we establish multiple channels and yet manage channel conflict?
Competing against lower-priced products/services
What are some new and innovative ways that you’ve competed with lower-cost/lower-price products/services?
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| October 27, 2012 7:15 AM
Marketing Technology
What are some new and innovative ways that you’ve competed with lower-cost/lower-price products/services?
Landing pages affecting Google Ad Quality Score
How does a landing page affect my Ad Quality Score on Google Adwords?
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| October 29, 2012 6:59 AM
Marketing Technology
How does a landing page affect my Ad Quality Score on Google Adwords?
Email newsletter op-out policy
If the recipient of my email newsletter is given the choice to opt-out, will it not be marked as spam?
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| October 29, 2012 6:50 AM
Marketing Technology
If the recipient of my email newsletter is given the choice to opt-out, will it not be marked as spam?
Google PagRank
My Google Page Rank is currently a 3. If it changes to a 4 during the next update will I see a spike in rankings?
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| October 29, 2012 6:41 AM
Marketing Technology
My Google Page Rank is currently a 3. If it changes to a 4 during the next update will I see a spike in rankings?
Social bookmarking on Delicious, Digg, Reddit
Should I be social bookmarking my own articles on sites like Delicious, Digg and Reddit?
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| October 29, 2012 6:31 AM
Marketing Technology
Should I be social bookmarking my own articles on sites like Delicious, Digg and Reddit?
How do I optimize for search engines
With all the different search engines, which ones should I be optimizing for, and which are searched the most often? Or do you just optimize in one way that works with all search engines?
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| October 29, 2012 6:27 AM
Marketing Technology
With all the different search engines, which ones should I be optimizing for, and which are searched the most often? Or do you just optimize in one way that works with all search engines?
Keyword ranking
I’m trying to rank well for multiple keyword phrases, and I’m thinking about buying multiple domains for each. Is that a good idea or a bad idea?
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| October 29, 2012 6:24 AM
Marketing Technology
I’m trying to rank well for multiple keyword phrases, and I’m thinking about buying multiple domains for each. Is that a good idea or a bad idea?
Where to find competitor’s traffic stats
Is there a way to find out how much traffic my competitors are receiving on their blog and website?
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| October 30, 2012 6:16 AM
Marketing Technology
Is there a way to find out how much traffic my competitors are receiving on their blog and website?
Using keywords to name web images
If I name all my website’s images with keywords, as long as they are relevant of course, will this help with search engine optimization since keyword density will be increased?
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| October 29, 2012 5:45 AM
Marketing Technology
If I name all my website’s images with keywords, as long as they are relevant of course, will this help with search engine optimization since keyword density will be increased?
Top 5 email marketing tips
What are your “Top 5 Most Effective Email Marketing Tips?”
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| October 29, 2012 5:36 AM
Marketing Technology
What are your “Top 5 Most Effective Email Marketing Tips?”
More marketing with less budget
Unfortunately, with the economic climate, we lost some of our budget for 2011. Do you have any tips on how to make my dollar stretch further? The sales team wants more well-nurtured leads, I know we need more content, and the website will need a lot of updating. Any recommendations?
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| October 29, 2012 4:45 AM
Marketing Technology
Unfortunately, with the economic climate, we lost some of our budget for 2011. Do you have any tips on how to make my dollar stretch further? The sales team wants more well-nurtured leads, I know we need more content, and the website will need a lot of updating. Any recommendations?
Need feedback on the different social networks
My company is ready to jump into social media, and they’re leaving it up to me to plan. I have very little experience with social media for business and I’m not sure what the best practices are. Do you think it’s possible to be too involved in social media? Should I get us on ALL [...]
Answer Question
| October 29, 2012 4:36 AM
Marketing Technology
My company is ready to jump into social media, and they’re leaving it up to me to plan. I have very little experience with social media for business and I’m not sure what the best practices are. Do you think it’s possible to be too involved in social media? Should I get us on ALL [...]
What is affiliate marketing?
Can someone explain what exactly affiliate marketing is and how it works? Does everyone use affiliates to help market their products in B2B?
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| October 30, 2012 4:08 AM
Marketing Technology
Can someone explain what exactly affiliate marketing is and how it works? Does everyone use affiliates to help market their products in B2B?
Finding affiliate marketing partners
How do I go about researching and finding prospective businesses for affiliate marketing?
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| October 29, 2012 4:00 AM
Marketing Technology
How do I go about researching and finding prospective businesses for affiliate marketing?
Product demands and a limited budget
How can we reach out to customers who have a vested interest in our product, on a limited budget?
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| October 29, 2012 3:50 AM
Marketing Technology
How can we reach out to customers who have a vested interest in our product, on a limited budget?





