Marketing Technology Questions


What should I know about my first marketing job interviews?
I just graduated from college and am looking for a job in marketing. I’ve done a lot of prep work, researching the company and it’s products, but can you give me ideas of the kinds of questions I’ll be asked in my interviews?  Will I be asked questions like “If you were a tree, what kind [...]

Answer Question   |  October 30, 2012  6:19 AM
Marketing Technology
6,240 pts.

Mixing design and marketing communications, what works?
In your experience/opinion, how important are “looks” when it comes to marketing communications, including websites? Do you think there are sites that do a great job? Or others that are over the top?

Answer Question   |  October 29, 2012  5:59 AM
Marketing Technology
6,240 pts.

What is branding?
Does the term “branding” mean anything more than just making the consumers aware of a brand name? How do you view branding in your organization and do you have a dedicated team for it?

Answer Question   |  October 30, 2012  5:37 AM
Marketing Technology
6,240 pts.

Is email marketing a form of direct marketing?
How do email marketing and direct marketing differ? Is email marketing just a form of direct marketing?

Answer Question   |  October 29, 2012  4:45 AM
Marketing Technology
6,240 pts.

What is a brand platform
I’m new to branding, can you tell me what a brand platform is?

Answer Question   |  October 30, 2012  3:28 AM
Marketing Technology
6,240 pts.

How to monetize social media
How do I monetize social media and grow business?

Answer Question   |  October 29, 2012  9:28 AM
Marketing Technology
6,240 pts.

Tracking newsletter open rates
What’s the best way to track if someone opens my newsletter?

Answer Question   |  October 29, 2012  8:20 AM
Marketing Technology
6,240 pts.

How to create a great newsletter
My company is tossing around the idea of creating a monthly newsletter for customers and prospects. It’s an initiative that I need to head up and have never done before. What are the basic steps to building a great e-newsletter?

Answer Question   |  October 29, 2012  7:56 AM
Marketing Technology
6,240 pts.

Tips on making your website more memorable
Since the web is so crowded, and we’re in the age of social media where we’re bombarded by information, how do you make customers remember your website after they leave?

Answer Question   |  October 29, 2012  7:36 AM
Marketing Technology
6,240 pts.

Marketing vs. Advertising
What is the difference between Marketing and Advertising? And if I have an Advertising degree, can I get a Marketing job? In your opinion, what’s a better field to get into?

Answer Question   |  October 29, 2012  7:20 AM
Marketing Technology
6,240 pts.

Email marketing ROI
What are some of the ways that can help you make your e-mail marketing more valuable to your customers?

Answer Question   |  October 29, 2012  3:44 AM
Marketing Technology
6,240 pts.

The role of customer service vs marketing in a company
What’s the difference between customer service, customer relations and marketing communications, how do/should they work jointly with each other? How do they communicate with each other and the other activities in a company?

Answer Question   |  October 29, 2012  9:38 AM
Marketing Technology
6,240 pts.

What metrics do you need to know if a campaign was a success?
What metrics are typically measured when retrieving campaign metrics/marketing metrics?

Answer Question   |  October 30, 2012  9:12 AM
Marketing Technology
6,240 pts.

Optimizing landing pages
What is a landing page and how do you optimize it?

Answer Question   |  October 29, 2012  9:06 AM
Marketing Technology
6,240 pts.

Do CSS sites rank well?
Is it true that CSS (table-less) sites rank higher than sites with tables?

Answer Question   |  October 27, 2012  9:00 AM
Marketing Technology
6,240 pts.

Link building strategies
What are some other great link-building strategies other than directories?

Answer Question   |  October 29, 2012  8:56 AM
Marketing Technology
6,240 pts.

Website indexing
What is the best way to get big sites indexed by the engines and have them rank well?

Answer Question   |  October 29, 2012  8:53 AM
Marketing Technology
6,240 pts.

Website credibility process for Google
What can be done, if anything, to speed up the process of giving a website credibility in Google?

Answer Question   |  October 29, 2012  8:51 AM
Marketing Technology
6,240 pts.

Promoting a website offline
What are some popular offline methods for promoting a website?

Answer Question   |  October 29, 2012  8:43 AM
Marketing Technology
6,240 pts.

Linking to the competition
I know that linking is a very good way to increase visibility in my site, the more links, the better but will linking to my competitors help me or hurt me? And how?

Answer Question   |  October 29, 2012  8:31 AM
Marketing Technology
6,240 pts.