Marketing Technology Questions


What is co-branding
What is co-branding and what are some examples?

Answer Question   |  October 30, 2012  1:12 AM
Marketing Technology
6,240 pts.

Lead generation best practices
What are some best practices for getting solid leads with less money?

Answer Question   |  October 29, 2012  1:08 AM
Marketing Technology
6,240 pts.

How to pick the right market segments
How can we spot and choose the right market segment(s)?

Answer Question   |  October 29, 2012  1:03 AM
Marketing Technology
6,240 pts.

The ROI of a webinar
What are the pros and cons of putting on a webinar? How much can you expect to spend on one webinar? Is the time and effort worth it or would we be better off using that money for some other type of program?

Answer Question   |  October 29, 2012  12:57 AM
Marketing Technology
6,240 pts.

Indexing password protected pages
Can a search engine index pages that are password protected?

Answer Question   |  October 29, 2012  12:50 AM
Marketing Technology
6,240 pts.

Link building strategy
What is the value in adding links to external sites on my company’s website?

Answer Question   |  October 29, 2012  9:53 AM
Marketing Technology
6,240 pts.

Who’s looking at my website?
How do I find out what my link popularity is, and who is linking to my site?

Answer Question   |  October 30, 2012  9:51 AM
Marketing Technology
6,240 pts.

International search listings
If I do business in Europe, do I need to get listed on local search engines and directories?

Answer Question   |  October 29, 2012  9:47 AM
Marketing Technology
6,240 pts.

Corporate email policy
I just found out my sales team has been sending out email on their own – without complying to CAN-SPAM. I’d like to create a corporate email policy document that I can send to the company as well as have on hand should an ISP question our email practices. Anyone know where I can find [...]

Answer Question   |  October 27, 2012  9:22 AM
Marketing Technology
6,240 pts.

How Can I Follow User Movement On My Website?
I like how Amazon keeps me logged in and sends me email based on what products I’ve searched or looked at. I also really like how navigable the site is, and how it connects me to other customers. I am building my own auction site and would like these functionalities in it. Anyone know a [...]

Answer Question   |  October 29, 2012  9:12 AM
Marketing Technology
6,240 pts.

Industry Average For Marketing ROI In B2B
I am seeking perspective on the industry average for return on investments in marketing within the B2B industry. Even more specifically, I’d like to know the average for a services B2B company. I can find lots of information on how to calculate ROI and ROMI, but nothing on industry averages.

Answer Question   |  October 29, 2012  9:07 AM
Marketing Technology
6,240 pts.

Is video content better than written?
Is marketing copy dead because people are reading less? Are you better off creating videos over written material like whitepapers?

Answer Question   |  October 29, 2012  9:00 AM
Marketing Technology
6,240 pts.

Citing a copyrighted phrase in a blog post
Can I used a copyrighted phrase in a blog post? If so, do I need to cite it? What format do I use?

Answer Question   |  October 27, 2012  8:55 AM
Marketing Technology
6,240 pts.

Hot button issues for IT pros–what are they?
What are some “hot button” issues for IT pros right now?

Answer Question   |  October 29, 2012  8:45 AM
Marketing Technology
6,240 pts.

B2B Brand Characters
Do you think it’s important to have a character as part of your B2BĀ brand? (i.e., Tony the Tiger, Geico Gecko, etc)

Answer Question   |  October 27, 2012  7:27 AM
Marketing Technology
6,240 pts.

Information provided in a marketing list
What information do marketing lists typically consist of and what can I expect to pay for them?

Answer Question   |  October 29, 2012  7:24 AM
Marketing Technology
6,240 pts.

Is social media or SEO more valuable?
What’s better and why: social media networking or search engine optimization?

Answer Question   |  October 29, 2012  7:20 AM
Marketing Technology
6,240 pts.

Where to gather competitive intelligence
What are your favorite web sites and resourcesĀ for gathering competitive intelligence on your competitors?

Answer Question   |  October 30, 2012  7:14 AM
Marketing Technology
6,240 pts.

How Google keywords affect SEO
When you buy Google keywords, does that affect your ranking in Yahoo! and Bing or strictly in Google?

Answer Question   |  October 29, 2012  7:04 AM
Marketing Technology
6,240 pts.

Social media and online communities
How do you define “social network” and “online community?” And is there a difference?

Answer Question   |  October 29, 2012  6:59 AM
Marketing Technology
6,240 pts.