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  • CRM Justification

    Does anyone have examples of real dollars tied to a CRM justification based on productivity?

    Bgambel5 pointsBadges:
  • How to measure sales effectiveness through a CRM implementation

    How to measure sales effectiveness through a CRM implementation -- What are the key KPIs to keep in mind when defining a roadmap for a sales transformation CRM implementation. How to measure these KPIs and most importantly how to quantify.

    PVishnoi5 pointsBadges:
  • Calculation question on determining CRM ROI

    What is the difference between risk-adjusted ROI and IRR? If I use cumulative discounted cash flow (i.e. NPV) divided by the present value of cost (i.e. cash outflows, including tax increase) to calculate ROI, why does this consistently yield a higher percentage than IRR? Please advise. Thank you.

    CRM Ask the Expert250 pointsBadges:
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