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Can someone please explain to me what performance-based marketing is?
I've heard of direct mail being great for demand generation but that it can get expensive. I work at a B2B company in the IT space and I'm wondering it's it's worth it to try direct mail or if I should just continue with email campaigns?
Does anyone have any experience with link attraction? If so, how does it compare to link building?
How do you define "Inbound Marketing?" What kind of marketing tactics are included? (i.e., email, social media, etc?)
I keep hearing about Google Panda, but I don't really understand it or it's implications on my website. Can someone explain it to me?
What is direct mail/direct marketing? And is it useful in the IT space?
What is co-branding and what are some examples?
Does the term "branding" mean anything more than just making the consumers aware of a brand name? How do you view branding in your organization and do you have a dedicated team for it?
Can someone explain what exactly affiliate marketing is and how it works? Does everyone use affiliates to help market their products in B2B?
I'm new to branding, can you tell me what a brand platform is?
Does it go with the acquiring company? What happens to CRM data when a company goes through a merger?
Whether blogging for your personal brand or for your company, what are some blogging ethics that you abide by?
I read a LinkedIn post today where the author was dissapointed because most e-books only contain words. He was looking for videos, podcasts, interactive graphics, and links to more information. What do you think?
I'm switching careers to get into marketing, can you tell me the key aspects of marketing that are important to employers these days? (i.e. experience with emails, webinars, etc.)
Is your organization hiring social media marketers? Are they hiring social media teams? Maybe hiring agencies to do the social media legwork? I'd like to track some industry standards and see what our member's experiences look like. Where is your social media staff, if any, coming from? And what...
My company recently posted video case studies online. I'm trying to set some goals for viewership, but I can't find any information on what constitutes a success. Does anyone have guidelines or even gut feelings on how many views (daily, monthly, etc) an online video could or should get?
Is an out of office auto-reply considered a bounce in email marketing?
What can I do about Internet copyright infringement or trademark infringement by another Webmaster? Can plagiarism by another website hurt my rankings?
I'm trying to figure out how to produce an error message if the person doesn't enter an actual string when prompted to enter a product code. If they enter the empty string or push okay/cancel without entering the right product code a msgbox is supposed to pop up. I can't figure it out! This is what...
How do I have a message for incoming phone calls?