6,240 pts.
 Marketing spend for B2B company
Seeking benchmark data and/or industry averages, for marketing spend of B2B companies as a percentage of revenue. 

For example, what percentage of revenues would an average B2B company which sells both products and services spend on marketing? Do these percentages include salaries.


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ASKED: May 18, 2011  8:26 AM
UPDATED: October 29, 2012  5:12 PM

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