What is your experience / ideas with a performance based compensation plan for the marketing department? Our CEO is placing the entire department (6 marketing folks, 1 administrative, 2 designers, 1 email coordinator, 1 manager and 1 director position) on a plan but would like for us to come up with the guidelines. The reality is that this would tie to a specific product that we market via email and direct mail - association mailing lists - to create orders to our customer service department. I was wondering if you have any ideas beyond a % of quarterly profit. Any help, ideas, suggestions, are GREATLY appreciated.
December 28, 2010 7:33 AM
October 29, 2012 5:08 PM