Market Researchers: how many open-ended questions do you typically include on a survey?

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Marketing Technology
While quantitative research is critical in its own right, the qualitative is an important component in rounding out the depth of the data collection-- and hearing respondents in their own words... How many open-ended questions do you ask on your average survey?
ASKED: June 22, 2011  6:19 AM
UPDATED: October 29, 2012  5:20 PM

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