Industry Average For Marketing ROI In B2B
I am seeking perspective on the industry average for return on investments in marketing within the B2B industry. Even more specifically, I'd like to know the average for a services B2B company. I can find lots of information on how to calculate ROI and ROMI, but nothing on industry averages.
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December 23, 2010 9:07 AM
UPDATED:
October 29, 2012 9:23 AM
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