Pretty much everything that you see on Amazon's web page is going to be database driven. All your purchase data is stored a database. They use this data to figure out which products you might like based on other peoples purchase history.
Every time you view a product that information is logged so that they can recommend other products that other people who have viewed that product.
Last Wiki Answer Submitted: November 9, 2008 6:26 am by Denny Cherry64,520 pts.