6,240 pts.
 Email campaign frequency
How often would you say is too often to send email campaigns to the same list? I don't want our customers to feel spammed, so I want to be sure we're not sending them too many communications. Once a month? Twice a week?

What about if we send them our weekly newsletter and one marketing promotion per week--is that too much? Do you have any best practices?

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ASKED: November 10, 2010  5:53 AM
UPDATED: October 27, 2012  9:51 AM

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