Converting facebook fans into buyers

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Marketing Technology
Does anyone have creative ideas for how to convert Facebook fans into customers?

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  • ToddN2000
    If a fan wants to be a customer, provide current information about your company. You should also show what your company does and have an area for customer reviews. Make it user friendly and easy to navigate. If you data is old or outdated they will move on to another site or fan page.
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  • Subhendu Sen
    Did you mean for facebook marketing. This is not a couple of paragraph reply. There are some strategies, that may work. However, if brief, you can engage fans with content they can share. That is more likes, shares, comments and fans uploading photos and content to your page. After some familiarity of your products, sharing content that invites fans not to comment, share/ like through facebook, rather to visit a link outside of facebook. This can be a page on your website or a facebook app and have people opt into your product list. These are so few, there are so many.
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  • JustinWilson07
    That varies from niche to niche. Also, another thing that has come into consideration is if the fans have been acquired via paid ads or through FB fan pages. Saying because running FB ads campaigns gives you a lot of targeting options in terms of demographics , location, gender etc.
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  • ToddN2000
    It also comes down to who is your target customer base age wise and what is your product. Older customers may not embrace the latest technology or know how to use it. Younger people may want up to the minute notifications of your companies activities.
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