innovate

Innovate the Future: What Color Is Your Innovation Box?

Having trouble creating new, innovative products? Does an impenetrable barrier seem to prevent your company from achieving (or regaining) a position of market dominance? Surprisingly, you're probably at fault. You've created a "box" that limits your company, and most of your attempts to start...

Innovate the Future: Who Owns Your Customer Now?

Many companies feel that as long as they continue to deliver new features, their customers will remain loyal, even as prices rise. But at some point, customers seem to ignore new features and loyalty, and their willingness to pay goes out the window. This article discusses how ownership of...

Innovate the Future: Where Did All Your Revenues Go?

I believe that business relationships follow hard-and-fast rules. If your revenue stream is disappearing, it's possible that your customers are breaking the rules. But it's far more likely that you're doing the damage yourself, probably by "innovating" in a way that turns off your...

Seeking the Innovation Balance

Inventions are cool, but that doesn’t mean they make money. Innovations, on the other hand, create revenues or reduce expenses. Innovations make money.

From a corporate viewpoint, innovations are either external or...