Heard, and overheard

Feb 23 2011   7:13AM GMT

Overheard talking about pharmaceutical detailing

Margaret Rouse Margaret Rouse Profile: Margaret Rouse

Doctors may not be using Facebook or Twitter but they are turning to physician-only social networks like Sermo. The physician shift to social media is helped by the growing number of doctors who use smart phones. That means pharma has to change the way it reaches physicians. — Liz Cermak

Today’s WhatIs.com Word of the Day is pharmaceutical detailing.

 Comment on this Post

There was an error processing your information. Please try again later.
Thanks. We'll let you know when a new response is added.
Send me notifications when other members comment.

REGISTER or login:

Forgot Password?
By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Forgot Password

No problem! Submit your e-mail address below. We'll send you an e-mail containing your password.

Your password has been sent to:

Share this item with your network: